July brought with it the culmination of the World Cup and subsequently ITV1 suffering a very low average weekly viewing share across all television homes, as it fell to 16.8% share across the month.ITV1’s share also fell in digital homes whilst BBC One saw its share swell year on year, although not to the levels… Continue reading Television Viewing Round-Up – July 2006
ARCHIVE ▸ Anne Tucker
RAJAR has released demographics figures alongside the Q2 2006 data release, which demonstrates the differences in age and social demographic grade for BBC and commercial stations.A general trend can be spotted that those under 44 are more likely to listen to commercial radio, whereas over 45s are more inclined to tune into BBC channels.In the… Continue reading Commercial Radio Dominates Younger Listening
The World Cup finally arrived in June, but it brought with it revenue falls for both terrestrial and satellite broadcasters.ITV1 fell by nearly 6% year on year, even considering it showed two of the most watched games of the tournament, where England played Trinidad and Tobago and Sweden, gaining nearly 18 million adult viewers (see… Continue reading TV Market Round-Up – June 2006
June saw a mixed month for the terrestrial broadcasters, as the World Cup ushered in increased viewing shares for both BBC One and ITV1, whilst BBC Two and Five suffered viewing slides.All ViewingThe World Cup generated an rise in viewing for both BBC One and ITV1 during June, with BBC increasing its share to almost… Continue reading Television Viewing Round-Up – June 2006
Speaking at last night’s RTS evening meeting on “Digital Switchover – Making It Happen”, Ford Ennals, chief executive of digital TV implementation body Digital UK, stated that the analogue switch-off timetable is going to schedule.Following a recent Digital UK TV campaign, awareness of the imminent switchover has improved considerably, lifting from 60% national awareness in… Continue reading UK Digital TV Transition On Track
The overall terrestrial marketplace saw little change in revenue year on year during May. However within this ITV1 and Five experienced the greatest fluctuations.Five had a great month, seeing its revenue increase by over £3.5 million year on year, a change of 14.6%.By comparison, ITV1 saw another dip in its revenue, falling by 3.2% to… Continue reading TV Market Round-Up – May 2006
The nation’s terrestrial broadcasters put in a disappointing performance during May in all viewing homes, with all but Channel 4 suffering a downturn in viewing share year on year, although the picture was slightly different in digital homes.Multichannel broadcasters continued to increase their audience share in all viewing homes meanwhile, capitalising on the increasing proliferation… Continue reading Television Viewing Round-Up – May 2006
April was a positive month for most terrestrial broadcasters with only GMTV seeing a fall in revenue year on year of 1.2%.ITV1 will be relieved to see figures up on last year, aided by Easter falling later than usual. However, when positioned against last month’s huge 16% fall, little ground has been made up. Looking… Continue reading TV Market Round-Up – April 2006
April saw viewing share fall across the terrestrial channels in all TV homes year on year, with ITV’s viewing share dropping below 20%.In digital homes, BBC One, BBC Two and Channel 4 all saw slight increases in viewing share, whilst multichannel’s share of viewing continued to rise.All ViewingFollowing the trend of previous months, ITV’s share… Continue reading Television Viewing Round-Up – April 2006
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