The publication’s VP of sales, entertainment and sports shares the biggest turning point in her career and her first paid job.
ARCHIVE ▸ Ella Sagar
Patrick Affleck, UK CEO of Havas Media Network, talks to The Media Leader about key leadership skills, the importance of sustainability in media, and why positivity is returning to advertising in the second half of 2024.
The regulator has blocked one of three proposed BBC spin-off stations on BBC Sounds.
New research has found that for every £3 spent in store due to an OOH exposure, £2 is spent online.
As part of the deal, the media-agency group will gain the Institute’s latest research ahead of the rest of the industry.
Rob Edwards, Arla Foods’ head of media and digital, tells The Media Leader why the advent of retail media provides a “lifeline” to full-funnel advertising measurement for media buyers.
Channel 4’s latest wave of its five-year Mirror On the Industry research concluded only one in 10 transgender people felt brands supported their community.
After months of merger discussions, Paramount Global and Skydance Media have reached “a definitive agreement” to form New Paramount.
Year-to-date box office improved from May, boosted by Inside Out 2 achieving the highest opening of 2024 so far.
Sustainable business growth, regulatory certainty and investment in talent should be some of the top priorities for the new government.