As Germany took the 2014 World Cup title in an extra-time win against Argentina, broadcasters around the world joined in celebrating an outstanding set of results for TV viewing from the tournament.
ARCHIVE ▸ Ellen Hammett
The Marketing Contradictionary highlights and explains common advertising and marketing terms on websites, blogs and online publications.
TNS’s Connected Life study reveals that almost half of people who watch TV in the evening simultaneously engage in other digital activities.
In a world first, Kantar Media has been given a four year contract for the provision of Dutch cross platform ratings from September 2015.
Ad-tech company Adbrain has announced the appointment of Tim Abraham as director of data platforms, where he will work with the company’s London-based engineering team.
Kinetic’s new creative for Dove uses colour recognition tech to change the creative based on a viewer’s outfit – before directing them to the nearest Boots.
LG has announced the launch of two new paper-thin television display panels – one that is flexible and another that is transparent.
New research from Parks Associates forecasts total global sales of streaming players to reach nearly 50 million by 2017.
The national newspaper industry has today announced that it will be taking steps to establish a contemporary audience measurement system that reflects the way people consume news across print, laptops, tablets and mobile.
The benches will provide city dwellers with solar energy to charge their electronic devices in urban places including parks, playgrounds and on sports fields.