The last 12 months have seen a plethora of buzzwords enter the media vocabulary, as the pace of new technology seemingly outstrips the industry’s ability to dream up appropriate names.Astroturfing, bluejacking, vlogging and podding might sound like the nocturnal activities of the sexually deranged, but are in fact the latest threats and opportunities facing traditional… Continue reading NewsLine Feature:Blogging On To User-Generated Content

Radio giant Chrysalis has this morning unveiled its expectations for the first fiscal half, stating that it should meet targets thanks to an “encouraging” period of trading for its flagship station, Heart 106.2.In a statement to the City, Chrysalis described a “challenging” market for radio advertising, but remains confident that it has “comfortably outperformed the… Continue reading Chrysalis Sees Forecasts On Target For First Half

The Institute of Practitioners in Advertising (IPA) launched its long awaited TouchPoints research this morning, unveiling the £1 million study and providing the first data from its eight month survey period.The two-phase research, conducted by Taylor Nelson Sofres (TNS), questioned over 5,000 respondents on their daily habits, mood and media consumption, using a weighty 48-page… Continue reading IPA Launches Long Awaited TouchPoints Survey

Channel 4 is claiming success for the online screenings of new sitcom The IT Crowd, with over a quarter of a million users watching episodes via its website.The show, which was re-commissioned for a second series earlier this month (see Channel 4 Reloads IT Crowd For Second Series), saw its next episode made available through… Continue reading Channel 4 Heralds The IT Crowd An Online Hit

Rupert Murdoch has outlined his vision of a future media landscape, remaining unflinching in the face of threats to traditional media owners, and the changes brought by new media and the internet.Delivering the annual Livery Lecture at The Worshipful Company of Stationers and Newspaper Makers yesterday, the media mogul outlined the increasing move towards new… Continue reading Murdoch Sees Future In Fragmented Media

Reports this morning suggest the BBC faces defeat over its bid for an increased licence fee, with the Financial Times giving over its front page to claims the Corporation is being “unrealistic” in its request.This afternoon will see the Government publish a white paper on the future of the BBC, delivering a ruling on its… Continue reading BBC Set For Defeat Over Increased Licence Fee

The BBC requires a “unique solution for a unique organisation,” according to culture secretary Tessa Jowell, who this afternoon delivered the white paper on charter renewal, confirming the future direction of the Corporation.The new document insists that the interests of the licence payer are at the heart of BBC operations, confirming that a new BBC… Continue reading White Paper Puts Viewers’ Interests First For The BBC

Outdoor advertising specialist Kinetic is to launch a new study into consumer consumption and interaction with out of home media, utilising GPS technology to determine how best to target outdoor campaigns.The study, dubbed Kinetic People, is being spearheaded by the company’s new senior analyst, Daryl Bloomfield, who has been promoted to the position within the… Continue reading Kinetic To Launch Out Of Home Effectiveness Study

The BBC’s newest teen drama, Wannabes, is to be screened exclusively online, with a host of interactive features allowing viewers to build a rapport with the show’s central characters.Accessible via the bbc.co.uk/teens portal, the show is set to launch in the autumn, with streaming video, animation, games and interactive elements all forming part of the… Continue reading BBC Teen Drama Offers Unique Interaction

Titan Holdings, owner of advertising firm Titan Outdoor, has agreed to buy beleaguered poster specialist Maiden Group for just under £50 million.The deal, announced to the stock market this morning, has been accepted by 57% of Maiden’s shareholders, which have been forced to sell following a breach in the company’s banking agreements.Maiden, which holds advertising… Continue reading Titan Worldwide Secures Control Of Maiden For £50m