Capital Disney, the digital radio station for 8-14 year olds, has secured a cross-platform content and advertising deal to promote the latest movie release from Twentieth Century Fox, Cheaper by the Dozen.The venture between the Capital Radio Group and Twentieth Century Fox is the first of its kind and features online advertorials, as well as… Continue reading Capital Disney Secures Deal With Twentieth Century Fox

Proposals by Ofcom to introduce a range of new community radio stations across the UK are being met with criticism from commercial radio companies and industry bodies.The new super-regulator plans to launch a number of not-for-profit stations that will be funded by Government grants and advertising revenue. The community radio projects will provide services for… Continue reading Ofcom Out Of Tune Over Community Radio Proposals

Kerrang! Radio is to run a one month trial broadcasting on 97.6 FM in Manchester later this month following a decision by Ofcom to offer at least 35 commercial radio licences over the next two years.The announcement follows a successful bid by Kerrang! Radio for the regional ILR FM licence in the West Midlands in… Continue reading Kerrang Radio Prepares FM Broadcasts In Manchester

Channel 4 will this week relaunch its trade marketing website, the in4mer, with a promotional campaign targeting media agencies and advertisers.The new-look extranet will feature upcoming programme information, the latest research and audience data, as well as a range of sponsorship and advertising information.Channel 4 has recruited Bo Selecta star, Avid Merion, to feature on… Continue reading Channel 4 Relaunches Trade Website For Advertisers

Emap Advertising has appointed Gary Hollins as people and culture director, in a move that highlights the importance of culture in the delivery of the company’s marketing strategy.The new board-level role has been created to ensure that issues regarding people and culture are represented at the most senior level. It is also intended to ensure… Continue reading Emap Advertising Appoints People And Culture Director

ABC Electronic has bolstered its senior management team with the appointment of Adam Read as head of new business with immediate effect.Read will be responsible for new business development, ensuring ABC Electronic responds to both existing clients and to other organisations in advancing independent standards for the measurement of electronic media.He joins the company with… Continue reading ABC Electronic Appoints Read As Head Of New Business

The Telegraph Group has secured sponsorship from the River Island Clothing Company for a forthcoming fashion supplement, due to be the biggest ever produced by the newspaper on 13 March.The deal, negotiated by the group’s strategic planner, Dorota Key, represents the second time the two companies have worked together on the Telegraph magazine’s fashion supplement,… Continue reading Telegraph Fashions Sponsorship Deal With River Island