The Digital Britain Report has only widened the gap between the BBC and commercial operators, says Jim Marshall, Starcom Mediavest’s executive director and chairman of the IPA Media Futures Group.“As interesting is the rumour that the original Digital Britain Report was originally much tougher on the BBC, but was ‘watered down’ by nervous politicians, at… Continue reading Jim Marshall: Digital Britain…Did the BBC get off lightly?
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In his first monthly column for Newsline Jim Marshall, Starcom Mediavest’s executive director and chairman of the IPA Media Futures Group, sees a very different media world on the close horizon for buyers and sellers…“The Times They Are A-Changin’ “Television prices are currently at early 1980’s levels, press prices are significantly down versus last year,… Continue reading Jim Marshall on Value and Accountability
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