Jim Marshall on why TV has never been either more powerful or more intimate: Now that the BBC has proved TV’s credentials during the Olympics, it will be fascinating to see whether Channel 4 can continue this during the Paralympics, but this time with ads…
ARCHIVE ▸ Jim Marshall
Jim Marshall says that the government’s decision not to encourage consultation on fresh communications legislation is failing to take into account the changing nature of the UK industry, or how most of it is funded…
Jim Marshall says it is no longer enough for a single medium (even TV) to provide coverage of an event in the UK – it only becomes a true ‘media event’ when all the media provide their own unique coverage and perspective…
Jim Marshall says the original purpose of the Leveson inquiry is becoming lost in an increasingly morass of celebrity style trivia…
Jim Marshall wonders what the Charter review will have in store for the BBC, when it is able to flex as much muscle as ever? It would be good if it could maintain the same high standards but not at the potential expense of the commercial sector…
Jim Marshall says Ofcom’s ‘Project Apple’ investigation is misplaced and irrelevant – unless of course they can demonstrate that BSkyB has not behaved in a ‘fit or proper’ way, which they won’t be able to…
Jim Marshall wonders where Facebook sits in the 21st century media hierarchy and whether it is really worth $100 billion…
As an industry verteran, Jim Marshall believes there is no comparison with the past when assessing the expertise and service offered by today’s agencies. If only competition drove everyone in the same way…
Following on from our Newsline bulletin Year Ahead opinion piece today, Jim Marshall says “it’s all very unpredictable this year – therefore (and in keeping with the extraordinary events of last year, such as the News of the World closing) here are my three predictions…
Jim Marshall reviews the trials and tribulations of the press during the past year, but says it might just be that we will look back on 2012 as a year when newspapers became resurgent…