WPP’s chief executive, Sir Martin Sorrell, said he will continue to invest in emerging markets, such as India, China and Brazil next year.Speaking at the Morgan Stanley annual technology, media and telecoms conference, Sorrell said WPP will be cutting costs elsewhere to invest in emerging countries where WPP is strong.He said: “We will have to… Continue reading Sorrell: WPP will continue to invest in emerging markets
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IPC’s compact weekly TV magazine title, TV easy, is set to relaunch in a bigger size format on November 25.TV easy‘s new size, of 255mm by 190mm, will still remain the most compact in the market but will have extra space for more features, pictures and ads.The magazine’s content will continue to offer a mix… Continue reading TV easy goes large
WPP’s share price was up on Tuesday as the FTSE 100 bounced from lows in line with Wall Street.The advertising agency, led by Sir Martin Sorrell, gained 5.5% to 340.5p after Goldman Sachs said its valuation had reached record lows, according to reports in the Financial Times.WPP shares have been hit in recent weeks by… Continue reading WPP’s share price bounces
UKTV is set to introduce advertising within its online applications in a bid to create new revenue streams.The joint venture between BBC Worldwide and Virgin Media plans to create sponsorship opportunities around applications, to give advertisers the chance to target audiences on sites such as Dave, Watch and G.O.L.D.UKTV has already rolled out ten interactive… Continue reading UKTV set to introduce ads within online applications
Microsoft is understood to be considering a fresh bid for Yahoo! after Jerry Yang announced his plans to step down as CEO of the internet search company.Yahoo!’s chairman, Roy Bostock released a statement late on Monday, saying Yahoo! was “deeply grateful” to Yang but would be searching for a new CEO who could “take the… Continue reading Microsoft and Yahoo! deal back on the cards
Yahoo!’s chief executive Jerry Yang has given in to mounting pressure and will be stepping down from his role once the company find a successor.The search giant’s chairman Roy Bostock released a statement late last night, saying Yahoo! was “deeply grateful” to Yang but would be searching for a new CEO who could “take the… Continue reading Yahoo! boss Jerry Yang steps down
Newsquest Media Group is the latest regional media owner to release data on the new ABCe six-month certificate.The data will cover the Newsquest network of local branded media sites, including the herald.co.uk, dailyecho.co.uk, theargus.co.uk and thepress.co.uk.Newsquest will join Northcliffe Media Network, GMG Regional Media and Johnston Press in publishing six-monthly audits.Johnston Press signed up to… Continue reading Newsquest is latest to publish six-monthly ABCe data
Nielsen Online has announced it will be using the JICIMS/NRS Establishment Survey for online measurement instead of its own previously used GNETT survey.From November onwards, Nielsen’s online audience figures will be consistent with the UK online universe estimates provided by JICIMS (Joint Industry Committee for Internet Measurement Systems) on behalf of the industry.Nielsen has made… Continue reading Nielsen Online to use JICIMS Establishment Survey
Independent News & Media plans to cut up to 90 jobs from its London-based titles in a move to save the company around £10 million.INM also confimed that is currently “investigating the possibility” of outsourcing some areas of its London operation, which includes the Independent and its sister title, the Independent on Sunday.This comes just… Continue reading Independent to cut 90 jobs
BBC One’s Sunday classic Antiques Roadshow triumphed last night with over 11 million peak viewers, more than Strictly Come Dancing and ITV’s first instalment of I’m a Celebrity Get Me Out of Here!.BBC One’s early evening programme, which saw its highest ever valuation in the series, pulled in over 10 million average viewers and a… Continue reading Antiques Roadshow triumphs with over 11 million viewers