UK online advertising was up 12.8% in 2010 to break the £4 billion milestone, according to the bi-annual IAB and PwC ad spend study.
ARCHIVE ▸ Liz Jaques
ITV1’s latest Dancing on Ice series ended on a high of more than 8.5 million viewers during last night’s prime time slot.
The Mobile Money Network (MMN) has appointed Sir Stuart Rose as non-executive chairman and Lord Davies of Abersoch as a non-executive director ahead of its mobile purchasing ‘Simply Tap’ launch.
Thinkbox has appointed Neil Mortensen as research and planning director.
The IPA has released its 2010 Annual Review with a round-up of the year, topline from industry surveys and publications.
ITV1’s Monroe secured the all-important peak-hour ratings with a high of more than five million viewers last night.
February was a good month for television, particularly for ITV, which not only banked the number one viewing spot with Dancing on Ice, but also enjoyed a 18.6% rise in revenues.
ITV1’s popular Dancing on Ice proved a popular choice once again, coming number one in the top programme rankings for February with a high of 9.28 million average viewers.
The UK advertising market brushed off fears about the health of the economy to register a 6.9% rise to £15.5 billion in 2010, according to the new Advertising Association/Warc Expenditure Report, released today.
Midsomer Murders banked the all-important prime time ratings last night with more than 5.9 million peak viewers.