More Connected Tv Article articles

The UK’s second largest commercial broadcaster takes the Grand Prix – as MediaCom wins Most Connected Agency for the second year running and Manning Gottlieb OMD wins Best Connected Campaign for John Lewis and ‘Monty the Penguin’.

In the UK the company achieved the highest customer growth in more than a decade, adding 127,000 new customers – up 41% up on 2013 – as it posts solid financial results.

AOL has appointed Tremor Video’s UK MD, Alex Macnamara, in the new position of multinational head of agency sales, it has been announced.

With live streaming apps Meerkat and Periscope once again changing how we use our smartphones, MEC’s Warren Dell examines what this means for brands, journalists and consumers.

Two unrelated developments this week both suggest that the long predicted disruptional change for network television may be reaching critical temperature, writes Raymond Snoddy.

While the future of programmatic TV ad trading looks both promising and inevitable, there are still huge barriers to overcome, a new TubeMogul white paper has found.

ONE by AOL will be the first open cross-screen programmatic ad platform optimising campaigns from web to TV.

Tickets are now on sale for Mediatel’s annual Connected Consumer Awards on 23 April at Banking Hall in central London.

The ten services with the most subscribers across the globe now have a total of nearly 130 million television customers.

French media conglomerate Vivendi is looking at a possible acquisition of pay-TV group Sky, as one of several options to expand the reach of its own TV group Canal Plus, sources tell Reuters.