The Daily National newspaper market saw a return to the norm after last months slight increase of 0.1%, as the Total Daily market fell 0.9% PoP.

40.3 million people made up the UK’s online universe in May, the third time in 2011 were unique users rose past the 40million mark. The data, from online measurement company UKOM, shows no overall rise in users but top brands saw spikes in traffic over the month.

The daily national newspaper market enjoyed a small 0.1% PoP rise in May, with three titles posting increases during the month.

The latest NRS figures for April 2010 to March 2011 reflects another poor 12 months for the national newspaper market – with just one title seeing its readership increase over the year.

The Mirror Group’s digital offering put in an impressive performance in April, with average daily users up 17.45% on March, in a month that saw its rivals lose web traffic despite the royal wedding.

April saw the UK’s online audience pass the 40 million mark for the second time in 2011. According to data released by online measurement company UKOM, the online population only grew by .9% period on period – the extra 358,000 users bringing the total UK audience up to 40.3 million for the month of April.

The Royal Wedding provided a boost for the national newspaper market in April, with the total daily market up 0.5% on March.

Data recently released by Kantar Media shows that the online population in Great Britain grew by just under 2% in the past year. A monthly average of 37.5 million people were online in GB from January to March 2011.

March brought an increase in overall users for the first time in 2011, according to data released by UKOM. There were signs of recovery from the post-Christmas slump with a boost of 750,000 users to the online population, totalling just under 40 million for the month.

National newspaper circulation figures were down across the board once again in March, with the daily market posting a 5% year on year decline.