The UK’s national newspaper websites saw usage figures increase in February, with almost all audited sites recording a rise, with the exception of Mirror Group Digital and MailOnline.Mirror Group Digital recorded a -25% decline – down by more than 220,810 daily average unique browsers, despite re-launching in February. The drop has been attributed to the… Continue reading ABC February 2012: Mirror Group posts 25% fall in web traffic
39.8 million UK users accessed the internet in February, according to data released by online research company UKOM.
The daily newspaper market is down -5.2% on February 2011, with just one title posting an increase over the year.
The latest ABC release for the regional press continues to show online usage increasing for the regional networks. The top network is still Trinity Mirror with over nine million monthly unique browsers.
Today’s ABC release paints a fairly poor picture for the regional newspaper market, with all but one newspaper group in our analysis posting percentage declines in the July to December period.
The dawn of 2012 brought a record amount of the UK’s population online, according to the latest data released by online research company UKOM.
The quality market titles, both the dailies and Sundays, were among the biggest losers in readership terms in 2011. The FT saw its readership fall by -12.9% YoY in 2011, while the Times lost 180,000 readers during the one-year period (-11.5%). The Sunday Times also saw its readership drop -10.1% (-297,000 readers).
The UK’s national newspaper websites saw usage figures increase during January after December’s slump, with almost all audited sites recording a rise, with the exception of The Independent.
Well here we are again. I am gazing at the 166 page ABC report for consumer magazines. It’s late on a Thursday afternoon and I can feel my eyes zoning out. The last set of results released in the summer solicited the comment from MEC’s press director, Rob Lynam: “I think that’s one of the worst ABCs I’ve ever seen, if not the worse.”
To get a real picture of how the consumer magazine market is holding up, Newsline asked ZenithOptimedia, Maxus, MEC, Carat, MPG Media Contacts and Initiative for their views.
