This past weekend brought a double deluge of each of TV’s top three reality shows as celebrities battled it out in their own unique ways to win over viewers’ hearts and minds in a battle for light entertainment dominance.
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Thursday night saw the fourth episode of ITV’s insect genocide show I’m a Celebrity…Get Me Out of Here! swoop in at 9pm to steal away the day’s biggest audience.
Yesterday saw ITV’s I’m a Celebrity…Get Me Out of Here! return to once again pull in the day’s biggest audience as Lady Colin Campbell’s irrational targeting system locked onto a bewildered Chris Eubank.
It’s been quite some time since a Tuesday night friendly kick about brought as much attention as last night’s Live International Football (7:30pm) on ITV.
The second episode of this year’s I’m a Celebrity…Get Me Out of Here! has already begun to see tempers flare in the camp, with the sophomore instalment of the prime time bollock-eating competition bringing a -14% fall.
This past weekend saw ITV’s The X Factor continue to fight an increasingly losing battle against BBC One’s Strictly Come Dancing, with Sunday seeing ITV launch its second mega reality show into the arena.
Yesterday brought a close to ITV’s impressively grown up police procedural Unforgotten (9pm) as the slow burning cold case drama wrapped up its carefully spun tale in an emotional sixth and final episode.
Sun+, which is set to scrap its paywall at the end of this month, also performed well, with online visits up 16% compared with September to a little under 1.3 million.
Last night saw the 11th series of BBC One’s The Apprentice (9pm) reach the halfway point as the show about professional nonsense-dispensing finally provided a bit of a shock for viewers.
Joined by his trusty partner, the youthful and clever DI Hathaway (Laurence Fox), the initial return of Lewis brought in a whopping 10.6 million viewers way back in January 2006.