The Institute of Practitioners in Advertising (IPA) has announced the appointment of Hamish Pringle as its new director general. He currently works for the IPA on a consultancy basis as director of marketing strategy, as well as being the director of a music dotcom company and a business author. In addition to his previous involvement… Continue reading IPA Announces Appointment Of New Director General
ISBA has welcomed ITV’s new approach to performance targets, unveiled at its annual report on Monday (see ITV Presents Annual Report And Plans For Future). The channel has said that instead of focussing on peaktime audience share targets it will aim for two primary goals: maintaining share gap advantage over BBC1 and retaining its status… Continue reading ISBA Welcomes ‘Pragmatic’ New ITV Targets
A strong final quarter brought ONdigital sales up to its one million subscriber target by 31 December, the company has announced. ONdigital’s customer base grew by 134,000 during the quarter, reaching 1,012,000 by the end of the year, an 83% increase compared to December 1999.Churn continues to be an issue, however, with 15-20% continuing as… Continue reading ONdigital Hit 1 Million Subscriber Target In Time For New Year
The market appeared down on telecoms and new media stocks yesterday, with the result that Cable and Wireless ended down 9½p at £9.35½, Bright Station dropped 3½p to end at 44½p, Freeserve lost 3p to end at £1.27 and Telewest ended at £1.28½, down 9p.This lack of confidence was reflected across most media shares, which… Continue reading Sharewatch
When ITV introduced self-imposed peak time audience share targets early in 1998 the industry was surprised and sceptical at how they could be achieved. Within a few months of the announcement it became clear that ITV intended to remove the News At Ten, replacing it with a later bulletin and opening the way for more… Continue reading Insight Feature: Moving Targets At ITV
When ITV introduced self-imposed peak time audience share targets early in 1998 the industry was surprised and sceptical at how they could be achieved. Within a few months of the announcement it became clear that ITV intended to remove the News At Ten, replacing it with a later bulletin and opening the way for more… Continue reading Feature: Moving Targets At ITV
Revenues at information services company Reuters rose by 15% to £3.6 billion for the year ended 31 December 2000, according to financial results released this morning. Pre-tax profit rose by 4% from £632 million to £657 million and earnings per share were up 26% at 37.9p. During 2000 Reuters began laying foundations for a new… Continue reading Collapse In Internet Value Does Not Affect Reuters Strategy, Says Chief Executive – 13 February 2001
ISBA Welcomes ‘Pragmatic’ New ITV TargetsISBA has welcomed ITV’s new approach to performance targets, unveiled at its Annual Report on Monday (see ITV Presents Annual Report And Plans For Future). The channel has said that instead of focussing on peaktime audience share targets it will aim for two primary goals: maintaining share gap advantage over… Continue reading ISBA Welcomes ‘Pragmatic’ New ITV Targets
According to The Media Audit, a syndicated survey of both online and traditional media in more than 80 US markets, the web sites of America’s newspapers are building a commanding lead over other local media web sites. Television and radio are lagging in a market which sees newspapers attracting to their web sites, an audience… Continue reading US Newspapers Winning The Battle For Web Audiences
TV viewers strongly support the continuation of public service broadcasting (PSB), valuing the diversity and quality they believe it guarantees, according to new research from the Independent Television Commission (ITC). The majority of respondents in a range of consultation and research exercises carried out during last year agreed with the key principles of PSB, believing… Continue reading Research Reveals Viewers’ Support For Public Service Broadcasting
