NTL has made its most senior UK director a member of the board of Two Way TV, a company in which NTL owns a 48% stake. Stephen Carter, managing director of NTL, will represent NTL’s interest in the interactive broadcaster’s development as part of his role as non-executive director. Carter also be working with NTL’s… Continue reading NTL Appoints Senior Executive To Two Way TV Board
The Radio Authority has published its new Advertising and Sponsorship Code to bring it up-to-date with current or imminent legislation. In the first major review in ten years, the changes reflect the increased importance of radio advertising.Presenters will for the first time be allowed to voice live sponsorship messages within their programmes as long as… Continue reading Radio Authority Announces Modernisation Of Advertising Rules
Programmes If last month’s most talked about ITV programme was The National TV Awards with two special appearances courtesy of Judy Finnigan, then this month was a tie between the first ever £1m winner on Who Wants To Be A Millionaire and The David Beckham Story.Focusing on one half of the couple Britain loves to… Continue reading TV Viewing Round Up – November 2000
ITV confirmed last week that it is likely to miss its 38.5% peak rate viewing target for 2000, despite a sucessful autumn (see ITV To Miss Peak Time Share Target). Major ITV franchise-holder Granada Media appeared unaffected by the news and put in one of the better performances by media shares over the week, ending… Continue reading Sharewatch
Use of mobile phone text messaging (SMS) increased fourfold during the year to November 2000, according to new research from the Mobile Data Association (MDA). When the data was published just before Christmas, figures from the four UK network operators for the calendar year showed that the number of chargeable person to person messages sent… Continue reading Text Messaging Shows Fourfold Increase In Popularity Over Year
Monday MediaTel’s weekly media focus and analysis, Media Track, is featured in Campaign Media Business.A television viewing round-up for November will be available on Newsline.Tuesday Associated Newspapers launches its free morning newspaper, Metro, in Leeds and Sheffield.Wednesday A television market round up for November will be available on Newsline.
The BBC will in future be required to present its proposed new media services to the Government, following the publication of a list of criteria by culture secretary Chris Smith. Approval for the Corporation’s digital services will be granted provided it fulfils a number of requests. Funding of new services through licence fees must be… Continue reading Government Lays Out Criteria For BBC’s Digital Services
Exploding mobile Internet usage and subscriptions won’t make up for a 36% decline in traditional mobile operator revenues, leading average revenue per user (ARPU) to fall 15% in Europe by 2005, according to a new report by Forrester Research. The report asserts that mobile carriers’ operating profits will disappear in 2007 and take six years… Continue reading Europe’s Mobile Internet Won’t Pay For UMTS, Says Forrester
WPP has announced the acquisition of Imaginet, an US-based e-services consultancy. This is the second deal the group has made since the new year, following the purchase of Deen + Black on Wednesday (see WPP Buys US-Based PR Firm), and continues its strategy of developing new media interests both internally and through new ventures.Imaginet develops… Continue reading WPP Acquires Imaginet
ITV is expected to miss its 38.5% peak-time share target for 2000 despite a successful autumn season and a narrow victory in the Christmas Day ratings battle. Although full BARB figures for the year are not yet available, it is believed that the network average will be 37.1%.ITV originally promised a 40% peaktime share for… Continue reading ITV To Miss Peak Time Share Target
