Advertising continues to play an important role in building online brands, according to a recent report by CIA Sensor. In a national survey highlighting the connection between the public’s awareness of dotcom brands and the amount of money these brands have spent on advertising, a strong correlation between awareness and adspend was found.During 1999 the… Continue reading Advertising Plays Important Role In Building Online Brands
Reuters prices seemed to be rallying after the company announced earlier in the week that it was seeing a recovery in the Far East. Shares rose 67p to end at £11.25.The market decided that WPP’s first quarter figures would be stronger than had been predicted. Shares in the company had fallen from £13.00 at the… Continue reading Sharewatch
Tuesday A TV Market Round-Up for March 2000 will be available on Newsline and, for subscribers, in the Television features list.MediaTel’s weekly media focus and analysis, Media Track, is featured in Campaign Media Business.Thursday Anglo-Dutch publishing group, Reed Elsevier, is holding its annual general meeting.Friday Regional newspaper publishing group, Johnston Press, is holding its annual… Continue reading The Week Ahead
Jo Earl has been appointed to a newly created position at BBC Worldwide. As group marketing director for the Radio Times Arts and Factual Publishing Group, she will have responsibility for marketing across the group’s range of books, video and audio titles. TDI, which handles advertising on the London Underground, has promoted Clive Punter and… Continue reading Appointments Brief
The Competition Commission yesterday sent letters to the main parties involved in the proposed acquisitions by Granada of Carlton Communications and United News and Media (see Granada Referred To The Competition Commission). The letter, which highlights those matters which have been identified by the investigating group for further consideration, was made public in order to… Continue reading Competition Commission Sends Issues Letters To Granada Merger Companies
Programmes This month was a pretty sparse one for top notch programmes, with BBC1’s Monarch of the Glen proving to be one of the few successful new television series. Viewing figures for the rural drama hovered around the 8 million mark throughout March, with consolidated share of viewing around 30%. The good performance of the… Continue reading TV Viewing Round Up – March 2000
Speculation continued yesterday about a possible bid for Emap from Yahoo!. As a result Emap shares finished up 38p at £11.38.Dialog shares rose yesterday, following the company’s entry into a partnership involving its search engine unit WebTop.com and news feed supplier Moreover.com. Shares rose 7p to 104½p.Newscom released a good set of first quarter results… Continue reading Sharewatch
Regional newspaper group Newscom has invited potential buyers to formally approach its board following the release of healthy first quarter results yesterday (see Newscom Announces “Excellent” First Quarter Results). The Competition Commission has given clearance for Newsquest, Johnston Press and Trinity Mirror to bid for the group (see Competition Commission Clears Newscom Bids) for whose… Continue reading Newscom Invites Formal Approaches From Potential Buyers
Newscom yesterday announced a 53.6% rise in operating profits for the first quarter of this year. Profits rose to £8.4m during the 14 weeks before 1 April this year. This figure includes the Christmas to New Year week, but with this discounted, the increase would be 64.7% to £9m.Pre-tax profits increased to £7.9m, compared to… Continue reading Newscom Announces “Excellent” First Quarter Results
It appears that Capital Radio has won the battle for Border Television, after raising the cash alternative in its bid from £13 to £14, valuing the Border at £151m. Scottish Radio bowed out despite having withdrawn its ‘no increase’ statement earlier in the week (see SRH Leaves Its Options Open Regarding Border). PA New Media… Continue reading Newsline Brief
