Future Publishing has poached Dylan Armbrust from his role as deputy editor of VNU’s Computeractive. The fortnightly home computing magazine enjoyed a large hike in its last ABC figures, which now stand at over 325,000.This move has sparked rumours that Future is to launch a rival publication to Computeractive, headed by Armbrust. A source at… Continue reading Computeractive’s Deputy Ed Leaves For Mystery Role At Future
The chairmen of England’s Premier League football clubs have decided that the decision as to who buys the broadcast rights to Premiership games will be decided by sealed-bid auction.The new process means that those whose bids for the 66 live matches, 40 pay-per-view matches or the free-to-air highlights made it onto the shortlist after the… Continue reading Premiership Rights To Be Decided By Closed Bid
NTL has signed a deal with the UK’s largest retailer of computer software and games, Electronics Boutique (EB). The agreement will see the retailer’s two brands EB and GAME feature on NTL’s free internet service ntlworld, its digital cable TV platform and its interactive television service.The interactive television content will feature EB on NTL’s Shopping… Continue reading Top Computer Retailer Signs Up With NTL
High-flying attempts to escape Euro 2000 have been foiled as Virgin Atlantic plans to screen England’s matches as part of its in-flight entertainment on longhaul routes. The broadcasts will be sponsored by Orange and Euro 2000’s official website producer www.sportal.co.uk and will occur the day after the matches take place.The initial plans are to screen… Continue reading Euro 2000 Even Crosses The Atlantic
Internet access in the home has increased substantially since 1999 in all countries except the US, according to new research from PricewaterhouseCoopers. However, even with these increases, more American consumers (44%) continue to access the internet than their Australian (38%) or European counterparts (31% in UK, 31% in Germany and 16% in France). Internet access… Continue reading US Online Time Falls
Market makers forced BSkyB shares even lower yesterday, anticipating the flood of shares which will appear on the market when Vivendi sells some of its stake (see Sharewatch). Shares in the satellite broadcaster slid 66p to £11.45 yesterday, giving a total loss in value of 22% over the week.Daily Mail and General Trust produced interim… Continue reading Sharewatch
It is thought that more than a dozen bids could be in place for the internet broadcasting rights package of Premier League football. Names touted include large online media owners such as TrinityMirror and BT. Also thought to be in the running are Sportal.com, in which BSkyB has a 5.4% stake (see Sky Furthers Net… Continue reading Premier League Internet Broadcast Rights Attract Multiple Bids
Interactive television is finally starting to become viable, according to new research from the Myers Group and eMarketer. The research was carried out on the US market, which is seen as a barometer for what will happen in UK new media within the next few years.A survey of media executives found an increased level of… Continue reading Interactive TV Gaining Positive Reception In US
An advertising recall survey commissioned by GMTV has dispelled the myth that breakfast time is a bad time to run a campaign. The study, conducted by Continental Research, reported the highest levels of recall of advertising during the breakfast period.Almost 2000 participants were interviewed for the report immediately after viewing television. Of all commercials seen… Continue reading Breakfast Time Best For Ads, Says Report
MediaTrader, the online media availability service launched by MediaTel just over two months ago (see MediaTel Launches MediaTrader), continues to maintain its position as the leading online media trading site.Latest media owners to sign up include Chrysalis, Real Media, Ziff-Davis, Stadium Radio, Space Mountain and Bag Media. They join over 40 media owners who are… Continue reading MediaTrader Continues To Maintain Pole Position In Media Trading Site Contest
