IPC has announced a series of promotions within its Music and Sports Group. Keamus Setna has been promoted from assistant advertisement manager to advertisement manager of the IPC Football titles. As part of the Music ad sales team, Siobhan Fitzpatrick has been promoted from assistant advertisement manager of the IPC Music Group to advertisement manager… Continue reading IPC Appointments
A conference aimed at “Fully Exploiting Your Commercial Presence on the Internet” is to be held on 16th and 17th September this year, at the Hilton Hotel, London.Subjects covered include the commercial potential of the Internet, and strategies and practice of advertising and marketing on the Internet. Among the speakers are Nick Lewis of BMW,… Continue reading Fully Exploiting Your Commercial Presence on the Internet
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The start to this year’s much heralded Euro’96 competition saw 8.5 million individuals tuning in to see Saturday’s opening match between England and Switzerland; this was a 71.7% share of all individuals; 71% share of all adults and a 77.2% share of all men. This was an average rating of 24.7.Sunday’s matches saw interest drop… Continue reading Euro’96 Start Attracts 8.5 Million Viewers
TeleWest Plc has become TeleWest Communications in a move which effectively means the rebranding of twenty-five of its local cable franchises.TeleWest has previously operated under the United Artists Communications brand in sixteen of its franchises and as Cable North West and Cable Midlands elsewhere. Commenting on the change Alan Michels, chief executive of TeleWest, said:… Continue reading TeleWest Unveils New Identity
The Independent today launched a new sports section for the summer season. ‘Summer of Sport’ is a twelve-page broadsheet covering all aspects of sport, though with an emphasis on Euro ’96.As well as the Euro ’96 section there are also pages devoted to cricket and racing with more general pages covering athletics, rugby, the Olympics… Continue reading New Section For Independent
According to the Broadcasting Standards Council’s latest annual survey, violence still rates as the issue of key concern over bad language and sexual activity, although the proportion of respondents considering there to be “too much” violence on television has fallen.The proportion of respondents who say there is too much violence on television decreased from 66%… Continue reading Violence Remains Viewers’ Prime Concern
Channel 4 has announced what it claims is its “most diverse summer season ever”. Billed as an alternative to the summer sporting coverage, highlights of its new season include a movie season of mainstream and cult movies; leading this schedule is The Piano, backed by Channel 4. As part of The Celluloid Closet there will… Continue reading Channel 4 Summer Season
The long awaited return of BBC1’s classic sci-fi drama series Doctor Who looks to have been a success with 9.08 million people watching the good doctor’s first adventure in over seven years. It was the third most watched programme on Monday 27th May behind Coronation Street and Eastenders and had a 36% consolidated share of… Continue reading Doctor Who Brightens Up BBC1’s Bank Holiday Viewing Figures
It has emerged that struggling Sunday Business has been forced to apply for administration after being issued with writs by two advertising agencies.If the application is successful a court will appoint an administrator to steady the newspaper’s finances and seek new investment. If it fails, the paper could face bankruptcy. Sunday Business told MediaTel that… Continue reading Sunday Business In Financial Crisis
CIA MediaLab has released the findings of its first annual Sensor Tracking Study which quizzed over 13,000 adults on their opinions and attitudes towards media and advertising issues. Key findings include the fact that 20% of all adults in the UK would buy a car over the telephone, over 26% would buy financial services by… Continue reading First Sensor Tracking Study Released
