March 1 will see the launch of a new ‘classic’ car title from IPC called ‘Superclassics’. The new quarterly title targetting ‘the true classic car connoisseur’ will be A4 in format and cost £3.50.With an IPR of 40,000 plus, the new title enters into a market where IPC already have ‘Classic Cars’ with the highest… Continue reading New Classic Car Mag For IPC
Average weekly cinema admissions for November stand at 2.09 million according to the latest CAA figures; respresenting a year on year increase of 17.6%.The monthly total admissions figure for November is 8,9600,554, which adjusts the Moving Annual Total to 124,241,574.Films affecting the November figures included: Mary Shelley’s Frankstien, Pulp Fiction, The Client, The Lion King… Continue reading Cinema Admissions
Independent Grocer has relaunched as Independent Retail News, extending its circulation base to take in the independent CTN market and independent specialist off-licences, upping its distribution from 37,225 to 51,000.The Reed title now has a brighter consumer-magazine look. No rate changes have been made.
GMTV’s national ratecard, Volume Commitment Discount and Macro Region rates remain unchanged from 1994.There is a change to paragraph 8, section C of General Terms and Conditions, with reference to late payment surcharges. Ratecard Analyses for all stations follow later today.
In today’s Financial Times there is an an extended news article considering the threat MTV faces in its Asian markets from the new liaison between Star, Time Warner, Sony, Thorn-Emi and Bertelsmann. (Newsline Friday 06/01).
Brass Tacks Publishing has renamed its portfolio of titles – Which Mortgage, Which Pension, Which Savings etc will now be known as Your Mortgage, etc.
The Cable Communications Association is to co-ordinate an effort by the medium to launch a national business television service over the next twelve months, along the lines of that which London-based licence holder, Videotron, is about to introduce in the capital.Videotron’s service will operate over the telephone line into a standard PC, offering CNN, BBC,… Continue reading Cable TV Targets Business
Teletext has split its HTV service into two, one serving the West, the other serving Wales, providing local news, sport and business updates for both parts of the region. The changes were required by the ITC but need not have been made until 1998. Adult viewers in HTV is put at 1.14 million (NOP Oct… Continue reading New Teletext Service In HTV Area – And New Rates For ’95
The BBC’s deal with Mirror Group Newspapers, under which MGN buys all the merchandising rights to the BBC’s Big Break game is a first for the BBC, according to Adam Richardson, a partner at Leagas Shafron Davis Ayer, MGN’s sponsorship development agency: “This is an interactive game show promotion not a sponsorship deal.”The deal involves… Continue reading MGN / BBC Deal Is A First
