Charles Saatchi has left Saatchi & Saatchi, it has been announced. Charles is to sue the agency for “constructive dismissal”, a spokesman said, and that Charles felt his position at the company had become intolerable.An affidavit had been read out in court last week declaring that Charles would join his brother at The New Saatchi… Continue reading Charles Leaves Saatchis
Today Channel 4 unveiled its spring schedule which contains a varied assortment of programmes, the highlight of which is another special 5-night week of Brookside this time covering the trial of Mandy and Beth Jordache. There is also a brand new series of the popular eighties drama Aufweidersen Pet, with some new characters. The series… Continue reading Channel 4 Spring Schedule
CIA Group and Scottish agency the Morgan Partnership are to form a new media independent, Morgan CIA, from April 1. Finance Director of the Morgan Partnership, Archie Cunningham, said that the acquisition of the Kwik Fit business meant that they would now be dealing with national buying, and they were conscious that media independents have… Continue reading Morgan Partnership And CIA Form New Media Independent
Maurice Saatchi’s New Saatchi Agency has announced it has won its first two accounts, Mirror Group newspapers and Silk Cut cigarettes. Both were previously clients of Saatchi & Saatchi. Zenith will continue its media buying contract with Mirror Group. Saatchi & Saatchi said that the two accounts represented less than 3% of its London billings.
The BBC today published People and Programmes, an 18 month review of its programming output, which sets out in detail the kinds of programmes the BBC will make and why. There were three main findings as a result of the research: Most people value the BBC’s programmes and services; however the younger, less well off… Continue reading BBC Programme Strategy
The January circulations show the Times continuing in its circulation rise, up 38.6% on January 1994, and up 5.5% on December. Today also fared well, up 6.1% year on year, and 11.2% on December.The Sun, which has just increased its cover price to 23p increased circulation by 3% year on year and 4.8% on December.Papers… Continue reading Times Circulation Up 38.6%
The latest Register Meal figures for December are now in. The TV expenditure figures show that Woolworths has taken the number one position in advertising spending, with Coca Cola coming in a close second. In the National Press, Currys had the highest spend; Dixons and Comet closely followed in second and third place respectively. McDonalds… Continue reading Woolworths Top TV Spender In December
Viewing figures for Channel 4’s Brookside for the week ending 5th February, the 5-episode week in which Trevor Jordache’s body was discovered under the patio, were higher than initial over night estimates suggested.The Tuesday night episode, in which the body was fully unearthed, attracted the highest audience for the week, 7.22m. All five Brookside’s were… Continue reading Brookside Pulls In Over 7 Million
National Westminster Bank is to launch the UK’s first home banking system using cable television later in the year. It will be one of the new services to be tested in the Cambridge Interactive TV Trial, which launched in September.The service will be offered to up to 250 homes in the Cambridge area, and will… Continue reading Natwest Launches Home Banking Via Cable TV
Classic FM next week launches a new music magazine as an accompaniment to the radio station. With a cover price of £2.20 and an initial print run of 150,000, the appropriately titled Classic FM The Magazine has 100 pages and will be published monthly.Published by John Brown Publishing, the magazine’s editorial content aims to reflect… Continue reading Classic FM Magazine – Launch
