… BBJ Media Services are appointing Andrew Hearnshaw, formerly of BMP, as Planning Director and Group Account Director on the Bass and Buena Vista Home Video businesses. Clare Bugler (ex Zenith) and Tim Elton (ex Leo Burnetts) also join the company as Account Directors working on VAG accounts.… Sharon Catt, formerly media manager at Lansdown… Continue reading Appointments
9.30am – Shares 97p down 10.5p. Saatchi and Saatchi advertising were dealt a further, if somewhat expected, blow late yesterday when both Mirror Group Newspapers and British Airways pulled out of the agency – the accounts were estimated to be worth around £120m. Dixons (worth £40m) looks set to follow in their footsteps.Maurice Saatchi has… Continue reading BA & MGN Move Out Of Saatchi
According to the latest IPA Census figures, the number of people employed in agencies has risen year-on-year, mainly driven by London agencies, and in particular, by increased hiring of executives and media staff.London Outside LondonSept 1993: 11,100 staff at 224 member agencies 8,700 3,100Sept 1994: 11,800 staff at 221 member agencies 8,000 3,100These figures are… Continue reading IPA Census Shows Rise In Agency Employment Figures
Haymarket Consumer magazines are speculated to be in negotiation with Virgin 1215 to produce a men’s AOR music magazine aimed at men between 25-45, according to Media Week. The new title would rival Emap’s Q and Mojo.… IPC is claiming 1 million readers for its women’s weekly title Eva, based on TGI research. A study… Continue reading Press News
News At Ten was the most watched news programme in 1994 according to BARB data, pipping the BBC’s Six-O’Clock News, which had led the way in 1993: Average Viewers 1994 1993 News At Ten 6.6m 6.6m The Six O’Clock News 6.3m 6.7m BBC Nine O’Clock News 5.9m
The latest Quality of Viewing study conducted by the Media Partnership points to deficiencies in the marketing of cable and satellite channels – 70% of those who can view the channels believe programme quality has improved over recent years; less than 10% of non-subscribers would agree.The research also showed that cable and satellite homes are… Continue reading Survey Points To Lack Of Marketing By Cable & Satellite
Channels
Alexis Thompson has been appointed head of promotions and sponsorship at London Radio, replacing Keith Belcher. London Radio represents London News 97.3FM and London News Talk 1152 AM.London News is also said to be pursuing Andrew Neil, who has already turned down opportunities to host his own show on Talk Radio and on the BBC’s… Continue reading London Radio Appointment
A new 15-minute radio programme will be broadcast on stations across the South of England from later this month, based on the Guardian’s entertainment supplement The Guide, and presented by Katie Puckrick.
The Children’s Channel, which has been carrying the name TCC on-air since last September, formally becomes TCC from Monday next (January 16th).
The first round of the Thursday night sitcom battle went to the BBC last week, according to unofficial estimates. The programmes are shown at 2030-2100. BBC: Down To Earth (Richard Briers) – 11.3m ITV: Outside Edge – 8.6m
