Bauer’s TV listings magazine TV Quick is to undergo a revamp next week in an attempt to make it more like a women’s weekly. The editorial will include more beauty and fashion articles, together with pull-out recipes and real-life stories.The Jan-Dec’93 NRS figures give TV Quick a female profile of 58%. Only IPC’s What’s on… Continue reading TV Quick Revamp To Target Women
The BBC has announced its spring/summer schedule, promising to avoid a repeat of last year’s season when 25% of its schedule was made up of repeats.Eastenders is to be given an extra third episode a week from the middle of next month, it was announced, although there were no such plans for Casualty, which had… Continue reading BBC – Fewer Repeats This Summer
Channel One, the London cable television service owned by Associated Newspapers which was due to launch on 1 April, is delaying the launch until the autumn.This is due to major rescheduling plans; originally the channel’s plans were for 4-5 hours programming daily. This is to be increased to a round the clock service, with a… Continue reading Channel One Delayed Due To Rescheduling
The British Television Advertising Awards ceremony was held last night. Winners were:TOP ADVERTISING AGENCY – BMP DDB NeedhamBEST COMMERCIAL – Levi’s Creek – Bartle Bogle HegartyBEST USE OF PRODUCTION CRAFT – Levi’s Creek – Bartle Bogle HegartyBEST SERIES OF COMMERCIALS – Levis – Bartle Bogle HegartyBEST BUSINESS, FINANCIAL, GOVT. – Barclaycard’s Teapot – BMP DDB… Continue reading Television Ad Awards
Independent Newspapers, the Irish newspaper group controlled by Tony O’Reilly, has released results for 1993. Pre-tax profits were up 81% from I£16m to I£29m.EXPRESS NEWSPAPERS PROMOTIONThe Saturday Express is this week launching a fantasy cricket team promotion, called Howzat!, with £25,000 prize money.FOUR REGIONAL TITLESHome Counties Newspapers is to launch four new weekly free distribution… Continue reading Independent Newspapers Results
Sir Iain Vallance, Chairman of BT, has called for an urgent change in Government policy that would allow the company to deliver television services via a fibre-optic network. Sir Iain, talking to the Trade and Industry Select Committee, said that uncertainty over the entertainment ban was hampering BT in its investment planning, and that Britain… Continue reading BT Calls For TV Rights On Network
The IPA has today released details of its submission to the ITC concerning the television airtime sales market.The IPA has proposed that the ITC introduces firm regulations to prevent anti-competitive practices the market by: The prohibition of any combination of competitive television services (ie ITV regions, GMTV, Channel 4, BSkyB, C5 or the two London… Continue reading IPA Calls For Firm Regulation Of TV Sales
Southern Newspapers has announced results for the six months ending January 1. Pre-tax profits were up 138% from £3m to £7.15m. This figure includes a £3.5m profit from the sale of the group’s shareholding in Portsmouth and Sunderland Newspapers.NEWSPAPER PROMOTIONSThe Observer and Guardian are to enter the latest round of broadsheet promotions by launching a… Continue reading Southern Results
Carat Research has today released details of its mediaGRAPHICS segmentation system which replaces social class as a method of categorising the UK population.mediaGRAPHICS is based on the idea that the amounts and types of newspapers and magazines people read and television they watch give a clear indication of their attitudes and lifestyle. Carat believes that… Continue reading Social Class Replacement?
