More Influencer articles

Through its member status, IMTB will provide direct representation of the influencer marketing sector to the committee.

Over 6 million people in the UK and nearly 59 million people in the US use social media influencers on TikTok, Instagram, and Facebook for health information.

In brief: the feature will no longer be available beginning 16 March.

In the emerging community economy, brands can serve as the reason and the means through which people connect.

Reach should not be the only consideration for advertisers, who can help the development and growth of an influencer in their media journey.