French advertising group, Publicis Groupe, has announced the launch of its new strategic initiative, Denuo, with the business designed to exploit the evolving digital, interactive and mobile communication environment. The new venture, led by Rishad Tobaccowala, will concentrate on three areas; strategic consulting, ventures and partnerships, catalyst and activation. Denuo will also be involved in… Continue reading Publicis Launches Strategic Initiative
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Marketing services group, Aegis, has bought South African out-of-home business, Integrator, for £5.6 million, planning to integrate it into the company’s own out-of-home business, Posterscope. Integrator is highly regarded for its strategic approach and planning tools, with the three year old business bringing clients such as Heineken, Johnie Walker and Sanlam into the Aegis fold.… Continue reading Aegis Buys South African Out-of-Home Business
Outdoor advertising company Maiden is facing problems in finding a suitable take-over offer. Bids for the firm are due to be in at the end of the week, but industry insiders seem sceptical that a buyer will emerge. According to a report in The Guardian, the investment bank running the sale, NM Rothschild, has given… Continue reading Maiden Facing Problems Finding Buyer
Regionally based marketing business, The Mission Marketing Group, has announced plans to seek an AIM listing, creating the third largest regional agency in the UK. An AIM listing will provide themission@ with access to new capital, allowing it to extend its existing businesses and develop through the acquisition of regional based marketing agencies. Chaired by… Continue reading the mission@ To Float On AIM
ITV is expected to reveal its weakest results for over ten years, with advertising revenue for ITV1 in Q1 2006, forecast to suffer a year on year drop of 13.5%, to £351.8 million. Taking into account the performance of the broadcasters digital channels, including ITV2 and ITV3, ITV’s revenues are projected to dip by 10.3%… Continue reading ITV To Suffer Worst Q1 Results For Over A Decade
Daily Mail and General Trust (DMGT) has announced that it will not be selling its regional newspaper division, Northcliffe Newspapers. After completing a strategic review of the business, DMGT, concluded that further improvements could be make to the newspapers, resulting in improvements in cost and revenue prospects. The Board received three offers for Northcliffe at… Continue reading DMGT Holds Onto Northcliffe
Publishing group, Reed Elsevier, has announced a year on year increase of 7% in revenues for 2005, with adjusted pre-tax profit up by 9% and earnings per share up by 11% at constant exchange rates. Reed revealed a good performance all of its businesses, with Elsevier, LexisNexis and Reed Business all showing growth in 2005.… Continue reading Reed Elsevier Enjoys 5% Increase In Revenues For 2005
Advertising and marketing communications company, Omnicom Group has revealed a 7% increase in net income for the fourth quarter of 2005, reaching $252.6 million, compared to $236.5 million the same time last year. Worldwide revenue for the group hit $2,939.4 million in Q4 2005, up by 5% from $2,789.0 million in the fourth quarter of… Continue reading Omnicom Reveals Upbeat Trading For 2005
Metro International has released its full year financial results for 2005, revealing an increase in sales of 19% across the group. The newspaper firm has seen a good performance from the 16 new editions launched during the last 12 months, with total daily circulation rising by 19% to 7.6 million copies around the world. Metro… Continue reading Metro International Sees Strong End To 2005
ZenithOptimedia has announced plans to launch its online and direct marketing agency, Zed, across Europe, marking the first stage of the agency’s global rollout. The company’s hopes its initiative will create new opportunities for business outside of ZenithOptimedia’s current agenda, with the agency looking for acquisitions to enhance its current digital offerings. Commenting on the… Continue reading Zed Launched Across Europe
