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Despite slow short-term growth, the worldwide B2C market is set to be worth £428 billion by 2004 according to new research by eMarketer. Currently, due to the failure of many dotcoms over the past year, B2C commerce accounts for only a small percentage of all retail but eMarketer forecast that this will change after 2002… Continue reading Worldwide B2C Commerce Worth $428 Billion By 2004, Says eMarketer

Despite a huge potential market, UK firms lack the capability to exploit the B2B online market, according to a new report by Forrester. Online business could be worth £300 billion by 2005 says Forrester but firms will have to work hard to overcome their current organisational and technological difficulties in order to reap the benefits… Continue reading UK Online B2B Commerce Will Be Worth

The slowdown in the US economy and the knock-on effect on IT spending has had understandable repercussions for the rest of the world, being as it is the largest market. However, regions outside of the US and Canada have remained relatively immune to the slump so far and most are still showing growth for 2001.… Continue reading IDC Forecasts IT Spending Recovery In 2002

The German advertising market is now looking extremely weak, according to an analysis of ACNielsen data by ABN Amro. The broker says that its previous forecast growth of 0.7% is now too high and is instead predicting a decline of 0.2% for the full year. The worst hit sectors will be outdoor and newspapers and… Continue reading German Ad Market Is ‘Extremely Weak’

Global advertising agency Interpublic Group (IPG) on Friday revealed Q2 financial results slightly below expectations and warned that the full year figures are likely to be below analysts’ current consensus. A slowing in marketing spend knocked IPG’s revenue from US clients back by 7.3%; international revenue remained flat. Earnings per share were down 43% at… Continue reading Interpublic Group Results ‘Not Acceptable’

Pearson’s interim financial results showed a pre-tax profit of £5 million, ahead of the expected consensus loss of £10 million and slightly below the £11 million profit forecast by ABN Amro. A difficult period in terms of revenues in both its education businesses and advertising generally has caused Pearson’s stock to weaken recently. The Financial… Continue reading Pearson Results Show FT Profits Hit By Ad Downturn

European broadcaster RTL has this morning issued its second profits warning (see RTL Says 2001 Earnings Will Be Flat In Current Ad Climate), saying that trading during March has come in below expectations. Furthermore, the group says that visibility in the European television sector has deteriorated further. RTL says that given the lack of visibility,… Continue reading RTL Issues Second Profits Warning And Offers No Visibility

Press reports at the weekend suggest that United Business Media (UBM) is to cut around 400 staff from its workforce. It is expected that the majority of the losses will come from the CMP business publishing division in the US. CMP has suffered heavily at the hands of the deterioration of hi-tech advertising spend, which… Continue reading UBM To Axe 400 Jobs, Say Reports

According to PricewaterhouseCoopers, significant change is underway in the Information, Communication and Entertainment markets. In the report “The New Ice Age: Focusing Around The Individual”, PWC puts forward it’s forecasts for the future of these markets and assesses the outlook for companies operating within this environment in the UK. Considering the current turmoil of the… Continue reading The New ICE Age, PWC Reports On The Information, Communication And Entertainment Markets

Cordiant, the global marketing communications group, has acquired 100% of Presentation Communications International (PCI), a European live communications specialist. Based in London with over 60 employees, PCI designs and produces live events, exhibitions, videos and brand environments for clients which include Microsoft, Toyota, B&Q, BT, Marks & Spencer and Ford. The acquisition further enhances Cordiant’s… Continue reading Cordiant Acquires European Live Communications Specialist