This table gives the latest US advertising growth forecasts, from sources including ZenithOptimedia, Carat, GroupM and Magna.
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This table shows ZenithOptimedia’s global ad forecasts by medium in US$.
This table includes global and regional advertising forecasts – covering the US, Europe, Asia-Pacific and global – from ZenithOptimedia, Carat, GroupM, Magna and Jack Myers.
The US radio industry will see slight broadcast advertising revenue increases in 2010, after several years of negative revenue changes and a very difficult 2009, according to new research.
Last night saw the final ever A Touch of Frost on ITV1, with the detective show grabbing a peak audience of 8.8 million viewers.On from 9pm to 11pm, the show bowed out with an average of 8.3 million viewers, a 44% share of the audience.On BBC One at 9pm for an hour, MasterChef: The Final… Continue reading TV Overnights: Final Frost bows out with 8.8m
ITV1’s revenue was up 3.3% year on year in February, with Channel 4 up 7.9% and Five up 8.6%.
In the same way that an OTS on TV differs from one on radio, so it’s also incorrect to assume that an OTS on a billboard is of equal value to one in a shopping mall or an airport.
IPC’s indie music mag NME has undergone a complete redesign, supported by a print and online marketing campaign running within other IPC brands.
More than 300,000 Apple iPads were sold on its first day of sales, the company has revealed, with one research firm forecasting sales of 7 million this year.
New research by Starcom Mediavest Group has found that Freeview personal video recorder (PVR) owners watch less TV than Sky+ and V+ users.
