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Archant has announced a 27% fall in operating profits for 2008 to £2.2 million, down from £30.5 million in 2007. Archant chairman Richard Jewson attributed the drop to declines in recruitment and property advertising revenues in the newspaper business and in property and display advertising in the Life magazines. Turnover from ongoing operations reduced 9.2%… Continue reading Archant’s operating profits fall 27%

National advertisers’ radio spend was down 21.2% year on year in the fourth quarter of 2008, with total spend in Q4 down 14.5% to £129 million. According to figures from the Radio Advertising Bureau, total ad spend for the year was £560.2 million. National advertisers’ spend for the year was down 9.6% to £304.8 million.… Continue reading National advertisers’ radio spend down 21.2% in Q4 2008

New UK research has revealed a marked increase in the consumer recall of mobile advertising during the first quarter of 2009, with SMS seeing the biggest increase of all the most common channels. The survey, carried out by GfK Technology in conjunction with Limbo, reveals that consumer recall of mobile advertising has jumped to 55%… Continue reading Consumer recall of mobile advertising increases in Q1 2009

Rupert Murdoch’s BSkyB has launched an attack on Channel 4, saying it has wasted £270 million on poor investments.In response to Lord Carter’s Digital Britain report, which will shape the future of British broadcasting, BSkyB wrote a letter claiming that Channel 4 has wasted millions of pounds on failed business ventures and would still be… Continue reading BSkyB launches attack on Channel 4

Telegraph Media Group has appointed former Absolute Radio commercial director Nick Hewat as its new sales director.Hewat joins TMG after 17 years in radio, which saw him head up agency sales at GCap Media and most recently work at Virgin Radio, which relaunched as Absolute radio after its takeover by Times of India Group.Hewat will… Continue reading Telegraph appoints former Absolute chief Hewat

ITV1’s British re-make of Law & Order with Bradley Walsh continues to draw in the peak-time viewers.Last night, the crime drama attracted more than 6.4 million peak viewers and a 26.2% average audience share during the all-important 9pm to 10pm slot.Law & Order:UK pushed ITV1 well ahead of its rival terrestrial channels during the hour,… Continue reading Law & Order: UK races ahead in the ratings war

Nicky Cheshire, sales director at Alive, talks about technological innovation in the outdoor space…The complexity of life has been steadily increasing since the end of the Second World War but we have become adept at dealing with it. The number of people who say they don’t mind living with the increasing complexity of life is… Continue reading Digital innovation has revolutionised outdoor advertising

YouTube has blocked premium music videos on its UK site after failing to reach an agreement with the Performing Right Society (PRS).Google started blocking videos on its user generated video site yesterday evening following a disagreement over how much it was paying the PRS for music content.YouTube currently pays a licence to the PRS, which… Continue reading YouTube blocks music videos on UK site

Royal Mail has launched a new online resource for marketers to help them make the most of direct mail in their integrated marketing campaigns.The Mail Media Centre – www.mmc.co.uk – online resource is aimed at the UK’s top 3,000 advertisers and 500 key agencies and is intended to reinforce the value of direct mail in… Continue reading Royal Mail launches online resource for direct mail campaigns

National advertisers’ radio spend was down 21.2% year on year in the fourth quarter of 2008, with total spend in Q4 down 14.5% to £129 million.According to figures from the Radio Advertising Bureau, total ad spend for the year was £560.2 million.National advertisers’ spend for the year was down 9.6% to £304.8 million.Local advertisers’ radio… Continue reading National advertisers’ radio spend down 21.2% in Q4 2008