Independent Radio Sales has attracted a number of potential bidders, the outcome of which will be known within the next three weeks. Amongst the interested parties are a consortium backed by an American radio sales house, KATS and another backed by David Reich formerly of Carat.
London Weekend Television pre-tax profits for the year ending December 31 1992 are as follows: Pre-tax profits: £30.6m (+62%) Advertising Levy: £50.7m Advertising revenue: +3.9% Earnings per share: 18.9p Turnover: £282.80
Whilst almost 90% of the UK consumes some form of media between 06:30 and 09:00, 48% of adults agree with the statement;”I only have the radio or TV on in the background as I’m far too busy to concentrate on them”. This is according to research carried out by media independent KLMB through NOP.The survey,… Continue reading Broadcast Breakfast Ads Missed In Chaos?
..The chairman of FCO, Andrew Rutherford, has resigned following the announcement that the company looks set to merge with Euro RSCG….John Ayling is to handle implementational planning and media buying for Alliance Advertising in a deal worth £5.17m. Strategic planning will still be dealt with by Alliance…. Andrew Brown, formerly of J Walter Thomson, has… Continue reading Industry News…
In a comment to MediaTel this morning Frank Harrison of Zenith Media said he believes ITV and Channel 4 programme promotions are hi-jacking prime advertising airtime, with ad breaks being sandwiched between promotions.Speaking about a recent study by Zenith into the subject, Harrison believes the ITC’s limited knowledge and lack of regulation on curbing promotion… Continue reading ITV & C4 Promos Criticised
Whilst almost 90% of the UK consumes some form of media between 06:30 and 09:00, 48% of adults agree with the statement;”I only have the radio or TV on in the background as I’m far too busy to concentrate on them”. This is according to research carried out by media independent KLMB through NOP.The survey,… Continue reading Broadcast Breakfast Ads Missed In Chaos?
London Weekend Television pre-tax profits for the year ending December 31 1992 are as follows: Pre-tax profits: £30.6m (+62%) Advertising Levy: £50.7m Advertising revenue: +3.9% Earnings per share: 18.9p Turnover: £282.80
Best magazine is to introduce editorial changes next month which will involve the merging of departments within the title, such as fashion and beauty. The changes have been initiated by new editor, Sue James, who moved to Best in January.Linda Hewitt has been promoted from senior sales executive to advertising manager for the title.The ABC… Continue reading Best To Get Better
This week sees the launch of two new gardening magazines, the monthly Your Garden from IPC and the bi-monthly Gardens Illustrated from John Brown Publishing. In their media packs both publishers emphasize that the gardening market is growing and that there is room for the new titles.The existing gardening press is split into two groups,… Continue reading Gardening Press Overview
FCO is considering a merger with its sister agency, EURO RSCG, following the announcement that it is to make 10 of its staff redundant. The decision has to be faced because of a recent fall in accounts, the main loss being a £2.5m Panasonic billing, which has been moved to McCann-Erickson.
