CIA has acquired Blufin, parent of Italy’s largest media independent. The deal involves a share swap in which Blufin shareholders receive a 10% stake in CIA.The move marks the first step in CIA’s plans to acquire equity interests in European media operations.
The Independent is looking into the possibility of introducing a ‘new look’ for the paper, to take place at the end of April. Details are being kept under wraps for the moment with managing editor, Charlie Burgess commenting that he has a lot of ideas for the future of the paper but none that he… Continue reading Independent Considering A Redesign
The Midland News Association (MNA) is showing signs of being hit by the recession with over 100 jobs being axed at the Wolverhampton Express and Star, the group’s successful daily title. Profits for MNA have fallen over the past few years, seeing a decrease of over £5m since 1989.
A new television campaign for UK Gold will attempt to draw in dish subscribers who are not making use of the service, with help at hand for those who are having trouble tracking down the channel. UK Gold hopes that the campaign will help to increase its share to 1.5% of commercial viewing.
Barkers Scotland has won the £1.5m account with the Smiley tyre and exhaust centres. The account is another which was originally placed with Hall Advertising, due to close in March (Newsline 21/12).
The Commons health committee is putting the Government under intense pressure to place a statutory ban on all tobacco advertising, pointing to recent evidence which suggests that a ban would drastically decrease the amount of smokers, especially amongst teenagers.In response to the Smee Report linking up cigarette advertising with numbers of smokers, the Newspaper Society… Continue reading Tobacco Ads Backed By NS
The British Athletics Young Athletes League has signed a two year sponsorship deal with McDonalds worth £2m. This will be the first time that the US fast food chain has been involved in a sponsorship contract of this kind in the UK as it will include televised event sponsorship on both ITV and Channel 4.
The British Athletics Young Athletes League has signed a two year sponsorship deal with McDonalds worth £2m. This will be the first time that the US fast food chain has been involved in a sponsorship contract of this kind in the UK as it will include televised event sponsorship on both ITV and Channel 4.
“You won’t hear Freddy and the Dreamers but you will hear Neil Young. Virgin Radio is a station for people who grew up knowing the difference between good music and the rest and who still listen to it today”. This is how Richard Branson described his soon-to-be-launched Virgin Radio, which revealed itself to the press… Continue reading Virgin Promises ‘Much More Music’
“You won’t hear Freddy and the Dreamers but you will hear Neil Young. Virgin Radio is a station for people who grew up knowing the difference between good music and the rest and who still listen to it today”. This is how Richard Branson described his soon-to-be-launched Virgin Radio, which revealed itself to the press… Continue reading Virgin Promises ‘Much More Music’
