BSkyB is set to remove Sky Sports News from Freeview after eight years in a bid to boost subscription revenues.
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The IPA and Thinkbox have published a new study highlighting the direct correlation between strong advertising creativity and business success.
Magna Global’s latest worldwide advertising forecast predicts that ad revenues will grow 4.2% to $377 billion in 2010, upgraded from its previous forecast of 2.4%.
Digital UK, the company responsible for the digital TV switchover campaign, is expected to hand back £55 million to the government in 2012.
The global entertainment and media market will grow 5% annually to 2014, up from $1.3 trillion in 2009 to $1.7 trillion, according to PricewaterhouseCoopers’ Global Entertainment & Media Outlook 2010 – 2014.
BBC One’s hour-long Eastenders stole the limelight away from the World Cup between 7pm and 8pm last night.
Raymond Snoddy says that while it’s just a matter of time before 3D TV takes-off, there are some hurdles to overcome first.
Last night saw the FIFA 2010 World Cup rack up another win for football, with BBC One’s coverage of Italy v Paraguay picking up a peak of 8.4 million viewers – a 32.5% share of the audience.
An RBS broker’s note has called ITV “the most logical buyer of Five”, estimating that its acquisition could boost ITV’s earnings by 24%.
Culture secretary Jeremy Hunt claims online television viewing will make the BBC licence fee obsolete sooner rather than later.
