Maiden Outdoor has become the market leader in the shopping malls poster market after acquiring a further 16 contracts. Its portfolio for the sector now stands at 58 malls and includes nine of the top 20 UK malls in a market estimated to be worth £2 million.Shopping malls are increasingly becoming both the preferred retail… Continue reading Maiden Takes First Place In Shopping Malls Poster Market
The Ipsos-RSL Business Readership Survey is to extend to Latin America and then the US. The syndicated print survey is currently available in Europe as EBRS, in Asia as ABRS and in Japan as JBRS. It hopes to provide a one-stop shop for international marketers looking at the business elite, with data available by the… Continue reading Newsline Brief
Revenue Total terrestrial television revenue for December 1999 (including GMTV) came in at £185.8 million, according to agency estimates. Of this, the ITV Network’s slice was 6.6% lower than the same month last year; Channel 4’s revenue was up 1.9% and Channel 5 saw its ad revenue grew annually by 27.4% year on year in… Continue reading TV Market Round-Up – December 1999
Associated Newspapers lost its appeal to use the word Metro on the north-west edition of its free morning paper yesterday. The newspaper group is now subject to the findings of an interim ruling, held on Wednesday, which found it did not have the right to use the masthead in the city of Manchester.The group has… Continue reading Associated Loses Court Appeal Over Metro Title
Revenue Total terrestrial television revenue for December 1999 (including GMTV) came in at £185.8 million, according to agency estimates. Of this, the ITV Network took £122.9 million, 6.6% lower than the same month last year; Channel 4’s revenue was up 1.9% to £43.3 million and Channel 5 saw its ad revenue grew annually by 27.4%… Continue reading TV Market Round-Up – December 1999
Shares in Granada fell 11p yesterday as Greg Dyke bowed to political pressure and sold his holding in the group (see Dyke Disposes Of Granada Shares). Prices closed at 620˝p.Scottish Radio climbed 50p to a record high of £15.25p as the media group issued £75 million worth of new shares in a step towards further… Continue reading Sharewatch
Scottish Radio Holdings (SRH) has today taken a step towards expanding its businesses and writing off debt by issuing £75 million worth of new shares. Just under five and a half million new shares in the company have been placed at £14 each, increasing the group’s market capitalisation to over £450 million.SRH is planning to… Continue reading Scottish Radio Raises £75m Through Shares Issue
Media group EMAP has strengthened its new media portfolio this week with the arrangement of a strategic partnership with a US-based internet automotive company. Called Carparts.com, the site is to develop e-commerce systems to run across EMAP’s auto-related sites, whilst EMAP provides content for the Carparts site.As part of the deal EMAP is to take… Continue reading EMAP Partners Internet Auto Business
Film Four , the pay-TV film channel from Channel 4, has signed up over 250,000 subscribers by the end of December 1999. These figures are 100,000 ahead of the film channel’s projected target of 150,000 subscribers by the end of last year. After its strong launch in November 1998 (see Film Four On Air) and… Continue reading Film Four’s First Year Subscriber Figures Beat Targets
ITV is to embark on a venture to improve the measurement of ads’ effect on sales. Joining forces with Taylor Nelson Sofres (TNS), the £5 million venture will quadruple the size of its tvSpan panel, and more effectively measure the correlation between TV viewing and product purchases.In a project worth £5m over four years, Taylor… Continue reading ITV To Spend £5m On Research Into The Effects Of Ads
