Interactive TV service, Open, has unveiled details of its initial marketing campaign. The service, jointly owned by BSkyB, Matsushita, BT and HSBC, and comprising of shopping, banking, travel, games and e-mail through digital TV platforms, will be the first in the UK when it launches next month.The group is to spend £20 million on the… Continue reading Open Launches £20 Million Marketing Campaign
Underlying inflation fall back to 2.1% in August 1999, according to figures released by the Office for National Statistics this morning. The underlying rate has undershot the Government’s target of 2.5% for the last five months. The continued low rate may cause business to question the Bank Of England’s decision last week to increase interest… Continue reading Inflation Drops Back To 2.1%
Chris Smith looks set to announce the switch-off date which will signal the end of analogue television. It is believed he will make the announcement of the final shift to digital networks at the Royal Television Society’s convention on Friday.After meeting with broadcasters yesterday to discuss details of the digital future it is believed he… Continue reading Culture Secretary To Advise On Analogue Switch-Off
The intended smooth introduction of digital television in the UK has seen a spate of squabbles between the two major players, BSkyB and ONdigital, as well as the departure of a number of top ONdigital directors recently (see ONdigital Directors Quit). In the latest dispute, the Independent Television Commission (ITC) has been forced to decide… Continue reading Digital TV Wrangles Continue Over Sky Sports 2
Emap Radio is targetting its Big City networks with a £1.5 million advertising and marketing campaign. Called Fiver Fever, it is to focus on the biggest stations owned by the group – Key 103 in Manchester, Aire FM in Leeds and Metro FM in Newcastle.The breakfast promotion is themed around the excitement created by trying… Continue reading Emap Radio Creates £1.5m Big City Campaign
BT today announced that it is to offer consumers an ‘everything you need’ internet package, including a free PC and free weekend calls, for £25.99 per month. The three-year package, called BT Internet PC, also includes installation, tuition and Net access via the BT Internet ISP.John Swingewood, director of BT Internet & Multimedia Services, said… Continue reading BT Offers First Complete Internet Package
Reed International gained 6p yesterday after Deutsche Bank noted an improvement in the publisher and an end to its recent slide in prices. It believes the company’s excellent but under-exploited content will gain in importance as it moves onto the internet. Shares closed at 409źp.Deutsche Bank also likes United News & Media, which lost 5p… Continue reading Sharewatch
Future Network announced today that it has acquired the worldwide licence to publish the official magazines for Manchester United and Chelsea football clubs. The specialist publisher, which owns titles including PC Review and Total Football, is to buy Manchester United Magazine, Glory Glory Man United and the Official Chelsea Football Club Magazine from Zone Publishing.The… Continue reading Future Acquires Football Magazines
International market information group, Taylor Nelson Sofres, has this morning posted pre-tax profits up 34% to £12.6 million for the six months ended 30 June 1999. Turnover at the group rose by 10% to £175.7 million over the period.Taylor Nelson, which currently holds the research contract to collect BARB television viewing data, has seized the… Continue reading Taylor Nelson Turns In Record First Half Results
IPC Magazines has launched its £25 million internet business, announced last month (see IPC To Invest £55m In Internet Ventures). Expanding the presence of the group’s brands on the web through e-commerce, the first project of IPC Electric will be a dedicated women’s network to be launched later this year.Led by Rene Carayol, the company… Continue reading IPC Electric Is Unveiled
