More Uk articles

Mellow 1557 finally went on air this week after Invicta Sound provided a rescue package for the Essex based station.

Nicky Lee and David Casson become Press Buying Directors at Zenith after Steve Booth’s departure to start KLB (NewsLine 3/10).

Squires Robertson Gill have opened a new office in Cardiff; the first media independent to operate in South Wales. Speaking to MediaTel today Managing Director of SRG London Mike Gill said: “The main reason for opening the office was to take advantage of the available media talent in the area.”The office is run by Peter… Continue reading SRG Open Cardiff Office

The director general of the Cable Authority, Jon Davey, speaking at the Financial Times Conference on ‘Investm- ent Opportunities in British Broadcasting’, yesterday set out four guidelines controlling the sale or takeover of cable franchises. Davey said the following guidelines are likely to be adopted by the ITC next January:(1) Any change of ownership requires… Continue reading Cable Franchise Guidelines

Kiss FM has released its first audience research data based on a survey conducted by Audience Selection to JICRAR specifications. The telephone survey, involving 1000 people aged 10+, found that the station has a weekly audience of 0.75m and that 60% of this audience are aged 15-24. Weekly Reach By Age Group: 15-34 – 17%… Continue reading Kiss FM Research

Maxwell Specialist Magazines (081-699 9949) has bought two of the five titles Croftward (071-278 0333) put up for sale in August. (Newsline 23/8) The monthlies Read and Destroy and Amiga User International will be published by MSM from the November issues.

The ITV contractors are seeking a relaxation of the rules on the amount of ad breaks allowed, in an attempt to alleviate growing costs and the current slump in the ad market. ITVA chairman Richard Dunn announced yesterday that the IBA is being approached with a view to extending the commercial breaks in and around… Continue reading ITV Contractors Seek More Ad Time

The Council of the ITVA (071 636 6866) has issued a statement confirming that the Marketing Committee’s decision to cease the publication of monthly revenue figures at the end of 1991 (Newsline 27/9) has been adopted. Meetings will be held with both the IPA and ISBA to discuss the implications of this decision.

Channel 5 could attract around £40m in ad revenue in 1994 (when it launches), increasing to £325m by 2003 (at constant 1989 prices) according to the results of the IPA’s study into the financial viability of Channel 5. If Channel 5 does achieve these targets these figures would represent an estimated 2% share of total… Continue reading IPA Report On Channel 5

The GWR Group has published its second Independent Radio Industry Report focussing on the potential of radio in the 1990s. The report includes contributions from Radio Clyde, Capital Radio and Saatchi & Saatchi. Among its findings is the prediction that radio’s share of ad spend will grow from 2.1% to 2.6% by 1995 and that… Continue reading GWR Radio Report