The International Federation of the Periodical Press (FIPP) will be holding its two yearly Business Magazine & Information Publishing Forum in Norway at Oslo’s Radisson SAS Plaza Hotel on 11 September.Cain Communication’s Joe Cappo, World President of the International Advertising Association, and Keith Jones, Reed Business Information’s Chief Executive, will be amongst the headline speakers… Continue reading Details Announced For Biennial FIPP Forum
The Capital FM website has tailored an area of the site specifically in line with a promotion with Yardley, which is using the site to promote its new fragrance ‘So…For Him’.The ‘Mayhem’ section of the site has been dedicated to the promotion of the Yardley fragrance.Douglas McCallum, head of Capital Interactive, says: “The Yardley promotion… Continue reading CapitalFM.com Provides Promotions For Yardley
The ITC today confirmed that the minimum carriage requirements (MCRs)on pay-TV channels is to end (see ITC Denies Backtracking On ‘Unbundling’ Strategy). This will start to take effect on July 1st 1998 when the services provided under those agreements are broadcast for digital reception, and from 1 January 2000 service for analogue reception.Under the new… Continue reading ITC Confirms End Of Minimum Carriage Requirements
An average European believes that there is too much advertising, and that it tempts people to buy things which they don’t need. In the UK, however, 75% of people believe that advertising is entertaining.These are the findings of a pan-European study conducted by GfK Great Britain. The survey also found the Germany was the most… Continue reading The Average European Thinks There Is Too Much Advertising, But The UK Quite Likes It
The World Cup is upon us and even before England kicked a ball in anger, late night violence was heaping shame on the English (but enough about Stan and Ulrika). The biggest match of the week was the opener between Scotland and Brazil. Over 12 million people managed to sneak some time off work to… Continue reading TV Viewing Summary W/E 14/06/98
The award of the Radio Authority’s 2000th Restricted Service License has today coincided with the release of it’s annual report on RSLs. Radio Avalon broadcasts it’s service for the Glastonbury Festival from today, providing health and welfare information for festival-goers, as well as interviews, news and reviews.Key points from the RA’s 1997 Report were as… Continue reading Radio Authority Publishes 1997 Annual Report for RSLs
Two bastions of English traditionalism, the BBC and Test match cricket, are likely to break their historical bond as the sport becomes available to satellite television.Rupert Murdoch’s BSkyB has emerged as favourite to broadcast England’s home games following the announcement by Chris Smith, Secretary of State for Culture, that cricket would no longer be the… Continue reading BBC Set To Lose Live Test Cricket To Sky
Moss Bros, the menswear specialists, are to sponsor sports bulletins on LBC 1152 AM and News Direct 97.3FM, London News Radio’s two stations. Three of the Moss Bros Group’s brands will feature – Moss Bros, Blazer and Savoy Taylors’ Guild.The package includes title sponsorship, sponsor credits on-air competitions and promotions. London News Radio is handling… Continue reading London News Radio Gains New Sponsorship Deal and Awards
The Radio Joint Audience Research today gave a new, four-year contract to the research contractor IPSOS-RSL. The company already holds the current Rajar contract but had to compete with four other rivals for the £11 million deal (see RAJAR To Announce New Research Contract).The decision was unanimous, with the joint board of Rajar – made… Continue reading RAJAR Announce New Contract Award And New Methodology
The much sought after Talk Radio (see Talk Radio Management Submits Bid) has launched its own website which is sponsored by Nationwide Building Society.The site, at http://www.talk-radio.co.uk/, is dubbed ‘the site of two halves’ and its entrance is divided between those who ‘Love Football’ and those who ‘Hate Football’.Talk Radio: 0171 636 1089
