The Radio Authority has awarded the new small scale local licences within East Sussex to three broadcasters: Arrow FM will cover the Hastings area with a “widely appealing” mix; Easy 107 will cover Eastbourne with “music you grew up with” as well as local news, information and entertainment; Surf 107 will broadcast to the Brighton… Continue reading Radio Authority Awards Licences
COI spent over £6.1 million on radio advertising in June, according to figures from the Radio Advertising Bureau. Carphone Warehouse came second with £6m and was followed by Dixons (£5.2m), BT (£4.1m) and Vauxhall (£4m).Top radio buying points were MediaVest (£18.1m) and Zenith Media (£16.7), which were followed by TMD Carat (£11.6m), Universal McCann (£11.5m)… Continue reading COI Tops June Radio Advertisers
Wagadon Ltd, publishers of Arena and Face , are to launch a new women title called Frank . The publishers intend the aim for top-end of the women’s glossy magazine market with an ‘irreverent, opinionated, witty and eclectic editorial style’.The magazine, costing £2.70, hits the newsstands on 11 September and will have an initial print… Continue reading A Frank New Title For Women
A new poll suggests that Britain’s top advertisers have never valued their advertising agencies’ opinion on marketing issues less than they do today.A poll of senior executives within major advertisers, carried out by agency CDP, found that only about 50% rate advertising as their most effective brand-building tool. When considering their outside suppliers, fewer than… Continue reading Marketing Role Of Agencies ‘Not Valued’
David Rydell, the third editor of Sunday Business, will be leaving the newspaper to join Beattie Media with the role of setting up a new office in London for the Scottish PR firm.At the moment the newspaper is in receivership and is looking for a buyer. No one was available for comment at Sunday Business.
The ITC today announced that it would be extending its review of the practice of bundling pay-TV channels.As part of this the issues of carriage guarantees, basic channel bundling, digital TV and its effect on the market and viewers will also be considered.Key points on which the ITC is requesting comments are: What constitutes a… Continue reading ITC Extends Bundling Review
Quality Amongst the daily broadsheets the Daily Telegraph remains out in front with a circulation of 1.093m for July 1997, up almost 4% year on year. Its sister paper, the Sunday Telegraph, showed one of the largest year on year increases in sales, which were up 23.7% to 856,598. Part of this growth appears to… Continue reading National Press Round-Up – July ABCs
EMAP announced today that it has acquired Mason Stewart Publishing and Bounty Services in Australia for a total of £5m. Both companies have had long relationships with EMAP as licensees of a number of titles including Smash Hits , Slimming and Mother & Baby .Managing director of the new arm will be Marcus Rich who… Continue reading EMAP Expands Down Under
Jonathan Young is to become editor-in-chief of IPC Magazines’ Field , Shooting Times and Sporting Gun .… IPC has promoted Marion Jones and Kate Burt to the positions of deputy editor and senior features writer on 19 magazine.IPC: 0171 261 6575
The Radio Authority has published details of its Quarterly Bulletin for the second quarter of 1997.Four commercial radio stations were fined following complaints received by the Authority during April and June of 1997. The stations fined were: LLeicester Sound 105.4 FM for repeated breaches of their ‘promise of performance’ (£5,000). Spectrum Radio (Greater London) for… Continue reading Radio Authority Fine Four Stations
