The Sun Banking Corporation, the banking arm of Sun Life of Canada, has extended its sponsorship of Stevenage Borough Football Club for the 1997/8 season.The Corporation stated: “the Bank has received significant national media coverage in the press and on television. This has proved to be a most cost-effective means of promoting the Bank.”Sun Banking… Continue reading The Sun Banks On The Boro
MondayThe government meets with specialists from around the world to discuss ways to restrict tobacco consumption; the conference will look at advertising and sports sponsorship.WednesdayPress-round-up will appear in Newsline Features.FridayWeb-site of the week will be the Getty Communications’ Getty Images site.June TV revenue will appear in Newsline this week.
Bernard Kouchner, French health minister, has indicated that he is seeking ways of strengthening the Evin Law, which bans alcohol and tobacco advertising in most media. He also appears to have closed off the possibility of accommodating the problems caused by the law for Anheuser-Busch, one of the major sponsors of next year’s soccer World… Continue reading EU: French minister to strengthen law
The European Court of Justice (ECJ) has made a key ruling will have a profound impact on the future interpretation of the Television Without Frontiers Directive, which itself has acquired a significant status in the growth of the single market.The ECJ ruled that Sweden – which bans TV advertising aimed at children – could not… Continue reading EU: ECJ’s Key Ruling On TV Directive
Subject to board approval, Andy Barnes will succeed Stuart Butterfield as sales and marketing director at Channel 4. Butterfield is leaving to become managing director of Granada UK. Barnes is currently Butterfield’s deputy.Channel 4: 0171 396 4444
In a series of presentations, Dr Fleur Fisher, the chairman of the Teenage Magazine Arbitration Panel, has stressed the vital educational role teen titles play in the social and sexual development of young people.Fisher outlined the role of the panel in ensuring that teenage magazines adhere to guidelines, agreed with the Home Office, on the… Continue reading Teen Mags Great Sex Aid
The EC has declared that a monopoly on television advertising awarded on cultural grounds by the Flanders Regional government to the Flemish television channel VTM contravenes EU Treaty rules on competition and freedom to provide services. The ruling was made on 26 June and followed a complaint brought by VT4, a rival broadcaster based in… Continue reading EU: EC judgement in VTM case
Sunday Business has learnt that, following a week of turbulence and financial doubt, its future is secure for the present at least. An undisclosed consortium of investors is now taking control of the 75% stake formally controlled by the papers major stake holder Group 2000, which has now passed into receivership. The Mirror Group who… Continue reading Sunday Business Saved
The Broadcasting Standards Commission, which replaced the Broadcasting Complaints Commission and the Broadcasting Standards Council in April, has published the final Annual Report of the two former bodies.Both organisations reported a continuing increase in complaints about fairness and standards. The BCC received 249 complaints during 1996-97. It ruled on 149 complaints. The pattern of complaints… Continue reading Complaints Keep Rising
This week’s edition of The European saw the paper turn from a broadsheet into a tabloid.The new size makes the paper more approachable. It now looks like an in-depth read you want to get your teeth into, as opposed to a heavy document that no one wants to pull off the news-stand.It is not only… Continue reading First Issue Review – The New Look European
