Thames Television has today bowed to a cash bid from the Pearson Group, allowing it to forge ahead with the proposed takeover.Pearson, publisher of The Financial Times, offered the television company a £99m deal which was accepted by its controlling shareholder, Thorn EMI.Confirmation of the takeover means that Thorn will receive 200p a share for… Continue reading Thames Bows To Pearson Bid
Research advisor to the Advertising Association, Mike Waterson, told a Newspaper Society conference in Edinburgh yesterday that he believed newspaper advertising levels are set for major growth in the next two years, with very considerable increases in the next decade.He pointed out that : Television advertising has grown rapidly in the past year, showing growth… Continue reading Growth Predicted For Regional Papers
The Institute of Practitioners in Advertising (IPA) has published an updated version of its ‘Suggested provisions for use in agency/client agreements’.Commenting on the new edition, IPA director general, Nick Phillips says “Now more than ever it is essential for IPA agencies to have clear written agreements with clients covering all the key issues of agency… Continue reading IPA Publishes Client Agreement Advice
London Weekend Television has introduced an amendment to its rate card which allows airtime to be purchased for a commercial time length of fifteen seconds. It will be available in a multiple or multiples of two fifteen second spots per break and will be priced at 0.7 per spot of the current 30 second rates.
..Gold Greenlees Trott is understood to be in final talks with The Media Business discussing a takeover deal which would give the two agencies joint billings of around £85m….Media director at Poulter Communications, Mike Rosser, has left the Leeds-based company due to a cost cutting operation within the company…. Simon Andrews has quit his position… Continue reading Agency Snippets..
Northern & Shell’s most recent launch, OK!, is to sponsor the Fashion Theatre, a fashion show to take place over three days in Battersea Park at the end of this month.
The future of Independent Radio Sales now seems more secure, with the announcement that Kiss FM has decided to set up a national sales team based at the sales house. Kiss will use IRS’ sellers and will in return inject cash into the company. The sales team will be headed by Clive Jordan and is… Continue reading Kiss FM Sets Up National Sales Team
GMTV achieved an average peak quarter hour audience in the week ending 11/4 of 2.2m – its highest since it began broadcasting. The increase has been attributed to children watching during their Easter break. The channel’s reach also improved to its best ever figure of 14.1m. GMTV Peak Qtr Hr Reach w/e M/Fri S/Sun M/Sun… Continue reading GMTV Achieves Peak Over Easter
Business-to-business company Publishing & Media Group, is set to launch three consumer titles, the first being Gourmet Reserve, due for release on April 30.The full colour monthly glossy is aimed at ABC1 men and women, with an estimated launch print run of 102,000, and a cover price of £2.50. The new 120 page title is… Continue reading P&M To Launch Into Consumer Magazines
According to press speculation the BBC is planning to launch 3 new satellite channels on Astra 1d next year – one news channel, one children’s and one documentary. It is thought that all channels will take advertising. Additionally the BBC has been in talks with UK Gold investors; Thames, Cox Enterprises and TCI with regard… Continue reading New Satellite Channels For BBC
