Today MediaTel re-introduces its month by month monitoring of commercial minutes sold, beginning with March (four weeks).The main interest is of course with the performance of C4: Daypart Comm.Mins Hours Index* 0600-0930 602 98 88 0930-1230 288.5 84 49 1230-1730 961.5 140 98 1730-2000 556 70 113 2000-2300 657 84 112 2300-0600 798.5 99.8 114… Continue reading Commercial Minutage For March 1993
BT is to sponsor the next series of ITV’s entertainment show, Surprise Surprise, to go on air at 7.00pm on Sunday April 25.The deal will be BT’s first move into network television sponsorship and will include front, end and two sets of break bumpers credits in the hour-long show.Surprise, Surprise averaged an audience of 11… Continue reading BT In Surprise Surprise Deal
Midland Independent Newspapers is said to be interested in buying more Thomson Free Newspapers’ Herald & Post titles, including the Nottingham Herald & Post which has a circulation of 135,496.
..The Nuneaton Herald & Post, now owned by Midland Independent Newspapers, is to merge with the Nuneaton Weekly Tribune at the end of April….Community Media has settled a deal with Keith Barwell to buy his four Leader titles in Ayrshire. The titles in question are the Ayr & District, Kilmarnock & District, Irvine & North… Continue reading Regional Snippets..
Bus shelter poster contractor, Adshel, has launched three new campaign products designed to deliver specific target audiences to a range of advertisers.The new campaigns – Main Roads, London Key Locations and Local Shopping – go live from May 3, with Adshel claiming that the sites are already completely sold out for the launch period. Both… Continue reading Adshel Launches New Campaign Products
Although Northern & Shell has said that it is too early to reveal a first issue sales figure for its recently launched glossy, OK!, it is estimating the figure to be in the region of 400,000 on a print-run of 750,000.
News International currently seems unable to last more than a few weeks without introducing major changes to either the Times or the Sunday Times. The Sunday Times Magazine and Style & Travel section have become the latest proof of this, with both displaying rather substantial revamps yesterday.The Sunday Times Magazine has been renamed The Magazine… Continue reading Sunday Times Revamp
The Independent Television Commission met at the end of last week to discuss Tyne Tees Television’s obligations to its North East licence. The Commission has indicated that it will meet senior executives from the television company this week to “receive further clarification on editorial responsibilities and staff structures”.
Rock Publishing has closed its cycle title, Mountain Bike Monthly, following recent revelations that the company was suffering financial problems. The March issue was the last to be released.
According to an article in this week’s Sunday Times, United Newspapers has received an offer from the chairman of Saatchi & Saatchi, Maurice Saatchi, to take over the Daily and Sunday Express, and the Star. The consortium believed to be interested in the takeover is said to include editor of the Sunday Express, Eve Pollard… Continue reading Saatchi’s Rumoured Takeover Of Express
