Brewing company, Courage Ltd, has renewed its backing of the Rugby Union Club championship in a deal worth £7m.
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FCO is considering a merger with its sister agency, EURO RSCG, following the announcement that it is to make 10 of its staff redundant. The decision has to be faced because of a recent fall in accounts, the main loss being a £2.5m Panasonic billing, which has been moved to McCann-Erickson.
Following ITV’s recent decision to revamp Children’s ITV it has now been announced that children’s programmes will be included in sponsorship packages, with Saturday morning show Gimme 5 being the first up for grabs. What’s Up Doc, due to take over from Gimme 5 in August will also be available for sponsorship.
Central Television’s pre-tax profits for the year ending December 31 1992 are as follows:Pre-tax profit: £41.06m (£42.45m)Earnings per share: 94.4p (56.1p)Turnover: £333.19m (£306.65m).
The group of investors bidding for ITN have today declared their offer for the company, claiming they will give “stability, skills and financial strength” to the news organisation.The new board of ITN will include Michael Green as chairman, David McCall and Stewart Purvis as editor in chief.Since announcing their bid last November, the investors have… Continue reading ITN Restructuring Announced
Virgin Radio is offering charities the chance to advertise free of charge from April 1 to 30, the station’s official launch date. The Radio Authority has demanded that no paid-for advertising should be transmitted during the test period, so Richard Branson is offering the transmission time to charitable organisations.The Royal Mail, meanwhile, will be the… Continue reading Virgin Radio Offers Free Advertising
A report in today’s Financial Times suggests that newspaper publisher the Pearson Group is interested in buying ousted London licence holder, Thames Television.Pearson also showed interest in Channel 5 last year when Thames was applying for the licence, but the ITC’s decision not to give it the go-ahead put an abrupt stop to discussions. However… Continue reading Pearson May Invest In Thames
From May 20 Sky Sports intends to screen live race meetings two evenings a week, with plans to feature a race every fifteen minutes during each two-hour broadcast. The first race will begin at 7.15pm on the 20th and covers four races from Uttoxeter.Sky Sports is the first British television station to broadcast evening horse… Continue reading Sky Sports To Screen Race Meetings
..Strathmore Scottish Spring Water will sponsor the next series of Taggart in a deal worth £700,000 to cover airtime and below-the-line support. Taggart has an average audience of 12 million….The new ITV factual series, Coltrane in a Cadillac, is to be sponsored by Coors Extra Gold. The series starts on Tuesday 4 May and is… Continue reading Sponsorship News..
Andrew Keyte has been appointed marketing director of UK Gold. He was formerly commercial manager with Warner Home Video.
