Northern & Shell’s monthly title, Bicycle is to relaunch as Performance Cyclist International in April. The first issue will run to 152 pages, including a four page pull-out maintenance section. The title will have a sales target of 30,000, compared to its predecessor’s ABC of 14,096.Performance Cyclist: 071 987 5090
According to an ITC survey of broadband cable homes, cable and satellite channels have re-gained audience share previously lost to ITV, with share of viewing increasing from 35.3% in October 1991 to 38.6% in October 1992. During the same period ITV’s share fell 3.4% points to 30.5%.The most popular cable and satellite channel in 1992… Continue reading ITC Cable Audience Research
The first RAJAR results released today show Independent Local Radio to take a 31.2% share of total radio listening with a weekly reach of 44%. The first national independent radio station Classic FM has fared well with a weekly reach of 9%, this compares with Radio 3’s reach of 5%.The survey was conducted between September… Continue reading Rajar Results
The Incorporated Society of British Advertisers (ISBA) is holding the 20th World Industrial Advertising Congress this year on 23rd/24th March, with the emphasis being placed on techniques and activities which will benefit companies presently promoting to retain their market share.The conference is aimed at those responsible for advertising and communication in industrial and business –… Continue reading World Industrial Advertising Congress
It has now been confirmed that Chelverton Investments has taken over LBC, following the announcement yesterday that owner, Crown Communications has gone into liquidation (Newsline 28/1).Chelverton is headed by Sir Leslie Porter, former chief of Tescos and his son John Porter, as well as partner Matthew Cartisser. The deal has been valued at £14m with… Continue reading Chelverton To Take Over LBC
As predicted earlier this week, RAJAR’s independently researched audience figures, released today, have revealed that Classic FM has attracted 4.3m listeners per week since its launch in September, with over 50% of that audience being in the ABC1 range. This accounts for almost 8% of all commercial radio listening and over 9% of the total… Continue reading Classic FM Gets Predicted Results
The Incorporated Society of British Advertisers (ISBA) is holding the 20th World Industrial Advertising Congress this year on 23rd/24th March, with the emphasis being placed on techniques and activities which will benefit companies presently promoting to retain their market share.The conference is aimed at those responsible for advertising and communication in industrial and business –… Continue reading World Industrial Advertising Congress
The first RAJAR results released today show Independent Local Radio to take a 31.2% share of total radio listening with a weekly reach of 44%. The first national independent radio station Classic FM has fared well with a weekly reach of 9%, this compares with Radio 3’s reach of 5%.The survey was conducted between September… Continue reading Rajar Results
As predicted earlier this week, RAJAR’s independently researched audience figures, released today, have revealed that Classic FM has attracted 4.3m listeners per week since its launch in September, with over 50% of that audience being in the ABC1 range. This accounts for almost 8% of all commercial radio listening and over 9% of the total… Continue reading Classic FM Gets Predicted Results
It has now been confirmed that Chelverton Investments has taken over LBC, following the announcement yesterday that owner, Crown Communications has gone into liquidation (Newsline 28/1).Chelverton is headed by Sir Leslie Porter, former chief of Tescos and his son John Porter, as well as partner Matthew Cartisser. The deal has been valued at £14m with… Continue reading Chelverton To Take Over LBC
