BSkyB is launching a new bi-monthly magazine for subscribers next week called Plus, in the hope that it will educate viewers in matters such as the upgrading of systems and also promote audience loyalty.The magazine will not carry advertising initially but it is likely that it will be included towards the end of the year.… Continue reading BSkyB Launches Plus Mag
Shareholders in Midlands Radio have been given three weeks to decide whether to agree to the proposed takeover by London-based Capital Radio. The offer, which was announced on Friday, has been accepted by 52% of shareholders, and predictions are that the others will follow in the same vein. If Capital succeeds in taking over the… Continue reading Deadline For Midlands Shareholders
Nick Milligan is taking over as sales director of archive satellite channel, UK Gold. Milligan was formerly sales controller with Thames Television.
The ITV detective drama series Poirot is being sponsored his year by AEG, the network’s first deal with a domestic appliances manufacturer. The contract is valued at £500,000 and consists of 15-second opening and 10- second closing credits.
Shareholders in Midlands Radio have been given three weeks to decide whether to agree to the proposed takeover by London-based Capital Radio. The offer, which was announced on Friday, has been accepted by 52% of shareholders, and predictions are that the others will follow in the same vein. If Capital succeeds in taking over the… Continue reading Deadline For Midlands Shareholders
Over three months before it is due to go on the air Virgin Radio is already securing deals with national advertisers, some of whom will make their radio debuts on April 30 when the station begins transmission.Carling Black Label was first to book airtime, with McDonalds and Express Newspapers also keen to advertise over the… Continue reading Virgin Pulls In Clients
The first full Youth TGI survey will appear at the end of September (fieldwork April – June).A pilot study was carried out last year, backed by 30 sponsors paying £1,000 each. The go-ahead for the full survey had been dependent on further sponsorship agreement, which has now been secured. Sponsors include agencies, media owners and… Continue reading Youth TGI Survey For September
The first full Youth TGI survey will appear at the end of September (fieldwork April – June).A pilot study was carried out last year, backed by 30 sponsors paying £1,000 each. The go-ahead for the full survey had been dependent on further sponsorship agreement, which has now been secured. Sponsors include agencies, media owners and… Continue reading Youth TGI Survey For September
Since giving up its ITV licence at the beginning of this month, Thames TV has been testing the industry water in an attempt to set itself up as an independent producer to serve existing television channels. A deal has now been settled between the TV company and International Artistes to co-produce material for ITV, BBC… Continue reading Thames To Supply Former Competitors
Since giving up its ITV licence at the beginning of this month, Thames TV has been testing the industry water in an attempt to set itself up as an independent producer to serve existing television channels. A deal has now been settled between the TV company and International Artistes to co-produce material for ITV, BBC… Continue reading Thames To Supply Former Competitors
