ABC launches ABC Irish (ROI) Council

ABC is launching the ABC Irish (ROI) Council, allowing the Irish media industry to play a more active role in the development of ABC rules and regulation.

The ABC Irish (ROI) Council has the responsibility for ABC reporting standards for the Republic of Ireland, giving it the authority to develop rule sets directly relating to Irish media.

The new council, which will meet three times a year in Dublin, consists of an independent chairman with media owner, agency and advertiser representatives from five Irish media trade associations: Institute of Advertising Practitioners in Ireland (IAPI), National Newspapers of Ireland (NNI), Advertising Association of Ireland (AAI), Magazines Ireland and Regional Newspapers and Printers Association of Ireland (RNPAI).

John Mayhead, former ABC non-executive chairman has been appointed by the Irish (ROI) Council as independent chairman. He will hold the position for a fixed period of two years.

Frank Cullen, co-ordinating director of NNI said: “I welcome the launch of the ABC Irish (ROI) Council, and the greater involvement it provides our industry.

“The new Council will be able to more closely represent and reflect the specific needs of the Irish market.”