AudienceProject appoints new UK MD

Audience measurement solutions company AudienceProject has appointed Paul Barnard as UK managing director.

Barnard joins from Nielsen, where he had been since 2018, most recently as VP of sales.

He will be responsible for “driving innovation and growth” in the UK and will work closely with UK commercial director Martyn Bentley.

AudienceProject currently provides measurement solutions in the UK, Germany, France and the Nordics, with expansion into more European markets planned for 2024.