‘The Grid’ has been developed in response to consultation with agencies and brand owners who expressed a need to expand premium full-motion campaigns into key city centre environments.
ARCHIVE ▸ David Pidgeon
There is no indication from Instagram’s director of business operations on what form the advertising might take, however indications point towards search ads, or ads in the app’s “Discover” section.
ITV4 has been home to the Tour De France for UK viewers since 2002 and under the new agreement the channel’s coverage will continue until the end of the decade.
EE has announced a new milestone with more than one million customers now subscribing to 4G – but critics still question the speed and quality of coverage.
Hill, who has over 20 years of journalism and TV news experience, most recently as editor of Channel 5 News, will be responsible for all of ITV’s national news programmes, including its website.
News Corp’s chief executive tells third parties they are no longer invited to the party as new ad exchange allows marketers to collectively leverage the company’s online and mobile products and first-party data for programmatic buying and real-time bidding.
As the Premier League prepares for kick off, BT Sport has announced that more than 10,000 pubs, clubs, betting shops, hotels and other commercial premises have signed up to its TV packages.
Newsline has collected the very best expert analysis on the latest Consumer ABC figures – including views from MediaCom, Carat UK, ZenithOptimedia, Starcom MediaVest, Initiative and Manning Gottlieb OMD.
Today’s ABC release, for the January to June 2013 period, charts the continuing downward trend for the consumer magazine print market, with just a few exceptions.
22 of the 27 titles record declines across the period as free title John Lewis Edition remains at the top of the Women’s Lifestyle sector, despite a small period-on-period decline of -1.7%.