Perceptions of TV advertising are shaped by the US, yet this market looks, feels and functions very differently to the rest of the world. This leads to global strategies built on a flawed premise.
Justin Lebbon
Justin founded Hubble Media, the company behind the world-renowned TV advertising strategy conference series, Future TV Advertising Forum. As MD at Hubble Media, he also oversaw the launch and growth of the Connected TV World Summit event series and Videonet, which publishes TV industry news and strategy reports. Having grown into highly respected international conference, networking and publishing organisation, Hubble Media merged with Mediatel in 2016 to create Mediatel Events Ltd.
Today Justin is a Director of Mediatel Events, working around the world to provide high-level networking and information sharing across the broadcast, media, digital and advertising industries. He can be found spearheading sell-out conferences in Sydney, London and Toronto and hosting private, invite-only gatherings under the Pathfinders brand. All these events are characterised by a razor-sharp focus on the opportunities and challenges that stem from industry disruption.
Justin is an accomplished Chair and host who also enjoys traveling to other industry events to oversee sessions, panels and custom private forums. Raised in Suffolk, England, Justin is naturally a Manchester United fan, a rubbish musician and has an unhealthy interest in hip-hop and 90s rock.
For mildly amusing but often boring industry chatter, you’re welcome to connect: @JustinLebbon