Global market research company, Ipsos Group, has acquired the assets of ACNielsen’s US-based strategic marketing research and product development consultancy, ACNielsen Vantis. Upon completion of the sale, the company will be known as Ipsos-Novaction & Vantis. Ipsos says that the Vantis suite of marketing products and services complements the product and service portfolio of the… Continue reading Ipsos Acquires US ACNielsen Division

Insolvency advisers have selected TF1 and Sony to enter the final stage of bidding for KirchMedia, the bankrupt broadcast and sports rights owner. It had been anticipated that the original list of seven bidders (see Seven Bids In For KirchMedia) would be reduced to three but a collaboration of German publishers, led by Axel Springer,… Continue reading Two Bidders To Compete For Kirch Assets

US advertising expenditure increased by 1.4% last month but total expenditure for the first five months of the year was still down on the 2001 level, according to the latest figures from CMR. Adspend in May totalled $902 billion bringing the cumulative total for the year to $4029 billion. This represented a 1.2% fall on… Continue reading CMR Proclaims Healthy Adspend Growth

Total US magazine advertising revenue for July increased by 8.6% year on year, closing at $1.1 billion, according to the latest data from the Publishers Information Bureau (PIB). Ad pages for July totalled 15,125, up 0.5% from last year. In the calendar year to date, ad revenue closed at $8.8 billion, a decline of 0.3%… Continue reading US Mags Revenue Rise In July Supports ‘Cautious Optimism’

Cable subscription revenues are set to escalate in the next few years, according to a new report by New York-based research firm Allied Business Intelligence. The research predicts that video-on-demand (VOD) will experience annual growth of 79% between now and 2007 and enable US cable revenue to surge from $36.1 billion to $67 billion. ABI… Continue reading US Cable Revenues To Hit $67 Billion By 2007

At the beginning of the year MediaTelINSIGHT took a look at the problems facing the much-touted interactive television (iTV) market (see Insight Analysis: The Struggle For Interactive Television). The analysis highlighted a number of key issues that the sector faces and which, in combination, are responsible for the slow start which iTV has experienced in… Continue reading Insight Analysis: Interactive TV Outlook – August 02

Online retail, or e-tail, is going from strength to strength around the world, according to a new report from business advisory firm KPMG and the Oxford Institute of Retail Management (OXIRM). The groups’ Loyalty4Profit research programme shows that the e-tailing sector is confident and is predicting further growth and expansion. The research says that web… Continue reading ‘E-tail’ Is Going From Strength To Strength, Says Research

The US is set to outpace Europe in growth of the number and penetration of 2.5G and 3G mobile phone users, according to forecasts from Morgan Stanley as reported by eMarketer. This is something of a turnaround as previously the US has lagged somewhat behind Europe in the roll-out of new mobile technologies. Third generation… Continue reading US To Outpace Europe In 3G Mobile Uptake

A new survey out this week reveals that 71% of the advertising industry expects most broadcast commercials to include a degree of interactivity by 2005. iTV, A View from the Trenches was carried out by iTV specialist Weapon7 in collaboration with Chinwag. The research examined the media industry’s attitude to interactive television and found that… Continue reading Media Industry Not Up To Speed On iTV, Says Report

Reed Elsevier today reported a dip in profits for the first half of 2002 but remains confident that it can reach full-year targets of above market revenue growth. A drop in advertising income led to pre-tax profits falling 3% to £398 million. However, this figure was at the upper end of analysts’ estimates and overall… Continue reading Reed Profits Down 3%, But Outlook Remains Promising