Yesterday’s MediaTel Group seminar on the future of digital covered a lot of ground, and one of the subjects which the assembled panelists were keen to discuss was search and Google’s dominance of the market.Chair of the seminar, Torin Douglas, asked the assembled panelists if they thought that search would begin to take up less… Continue reading The Future Of Search
ARCHIVE ▸ Sam Howroyd
New figures from the Internet Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) reveal that UK internet advertising expenditure grew 41% in 2006, breaking the £2 billion barrier as marketers moved their budgets online.The IAB figures show that £2 billion was spent online by advertisers targeting the 31 million (source: GfK NOP) people connected to the internet.This… Continue reading UK Internet Advertising Spend Grows 41%
One of the themes to come out of today’s MediaTel Group seminar on the future of digital was the social networking phenomenon, as exemplified by websites such as MySpace and Facebook.The chair of the event, Torin Douglas asked the assembled panelists if they believed that social networking sites are here to stay or did they… Continue reading Seminar Examines Social Networking Phenomenon
Friday night saw the screening of new one-off drama A Class Apart, starring Jessie Wallace (Eastenders’ Kat Slater) as a single mum battling to get her 11-year-old son the education he deserved.On BBC One at 8.30pm, the show attracted a peak audience of 6.1 million adults (a 28.3% share) and had an average audience of… Continue reading BBC One A Class Apart
It was a good night for ITV1 last night, with a Hollywood movie, soaps and a cop-based drama all bagging healthy audiences.As is only to be expected, Emmerdale and Coronation Street drew the biggest audiences of the evening, with peaks of 8 million adults and 9.8 million adults respectively.Emmerdale, on at 7pm, saw Daz’s birthday… Continue reading Strong Night For ITV1
Football was the name of the game last night, with BBC One screening the FA Cup quarter-final replay between Tottenham Hotspur and Chelsea.A peak of 6.4 million adults watched the climactic scenes unfold, as an ineffective Tottenham team rued letting slip a 3-1 lead from the first match, losing 2-1 in the replay.Chelsea, plaything to… Continue reading Soaps Triumph Over Soccer
Ofcom is to investigate the Pay TV market following a submission from BT, Setanta, Top Up TV and Virgin Media.Following the assessment, Ofcom will decide whether to make a market reference to the Competition Commission.The investigation of Pay TV will cover subscription and video-on-demand television services on all platforms, including cable, DTT, satellite and TV… Continue reading Ofcom Launches Pay TV Investigation
Major advertisers could ask for refunds on deals agreed with BSkyB after the broadcaster’s channels were removed from the Virgin Media cable service.Speaking to the Sunday Telegraph, Starcom trading director Chris Locke said: “Sky has taken a strategic business decision to land grab Virgin Media’s customers and that has resulted in a loss of audience,… Continue reading Sky Under Pressure From Advertisers And Broadcasters
Last night was a great night for BBC One, with the channel’s Comic Relief programming proving a big draw for millions of viewers.At 7pm it was the semi-final of Comic Relief Does Fame Academy, with the celebrity warblers giving it their all to raise buckets of money for charity.The hour-long show had a peak audience… Continue reading BBC Wins With Charity Shows
Emap Advertising has appointed Adrian Serle as radio sales director, reporting to Karen Stacey, broadcast sales director at Emap Advertising.Serle joins Emap Advertising from Kerrang! 105.2, Emap’s West Midlands-based rock music station, where he was managing director.In his new role as Emap Advertising’s radio sales director, which he takes up on March 19, Serle will… Continue reading Emap Advertising Appoints New Radio Sales Director