November saw viewing shares fall year on year across most terrestrial channels, with ITV1 seeing a dip of almost 2 percentage points.In digital homes, Channel 4 saw the greatest change in viewing share, with an increase of 0.6 percentage points.All ViewingITV1 saw its viewing share fall year on year in November by 1.9 percentage points,… Continue reading Television Viewing Round-Up – November 2006

Christmas Day and New Years Day 2007 saw record numbers of text messages sent in the UK, according to new figures from the Mobile Data Association (MDA).On Christmas Day over 205 million texts were sent, an average of 8 million per hour. New Years Day text messaging figures reached a record breaking 214 million, almost… Continue reading Record Text Message Figures For The Festive Season

Channel 4 Radio will be the first broadcaster to target its audience via a WiFi network through a deal announced today with The Cloud.To coincide with Celebrity Big Brother, which launches this evening, 4Radio will provide radio programming over The Cloud’s public WiFi network, designed specifically for the PSP, and other compatible mobile devices.Users will… Continue reading 4Radio To Offer Free WiFi Trial

Sky has announced that the total number of Sky+ boxes installed in customers’ homes has broken through two million for the first time.The number of Sky+ boxes grew by more than 50% in 2006, which means that Sky is on its way to pass its target of 25% Sky+ penetration in advance of the original… Continue reading Sky+ In Two Million Homes

Sky has announced a major year-long sponsorship deal for Virgin Radio’s Christian O’Connell Breakfast show starting on January 22 2007.Sky’s sponsorship of Virgin Radio’s coveted flag-ship breakfast show will include in-show sponsor credits and promotional trails and regular TV-related features.In addition the package will include sponsorship of the Sky TV Guide spots featured in Russ… Continue reading Sky To Sponsor Virgin Breakfast Show

By the end of September 2006, almost three out of every four UK television households, or 73.3%, viewed digital television on their main TV set, according to the new Communications Market: Digital Television Progress Report from Ofcom.Ofcom says that this represents growth of around 800,000 households over the three month period to September, around 600,000… Continue reading Digital TV Shows Strong Growth

Advertising revenues at ITV1 have declined 12.5% over 2006 according to an announcement from the broadcaster.ITV also revealed that the flagship channel’s adult share of commercial impacts are down 10.4% at 33% over the same period.In a trading update released today, ITV said that although advertising revenues were down 12.5%, this better than expected under… Continue reading ITV1 Ad Revenue Down 12.5%

Transport for London will not be awarding a contract for a free afternoon paper because bids were not large enough, according to reports in the trade press.The contract would have seen one of the free afternoon newspapers distributed across the London underground network.Afternoon freesheets London Lite and thelondonpaper are currently distributed outside underground stations in… Continue reading TfL Cancels Afternoon Free Newspaper Contract

Marketers in the UK expect online and digital marketing to be the area in which marketing spend will increase the fastest, according to the latest Chartered Institute of Marketing’s (CIM) Marketing Trends Survey.The survey shows that marketers are preparing to up their budgets in this area by 2.7%, with it being smaller companies who are… Continue reading UK Marketing Spend To Increase Fastest In Online And Digital

From today, Ofcom is advertising the licence for the second Digital Audio Broadcasting (DAB) national radio multiplex.The multiplex licence allows the broadcast of radio services as well as other services, including mobile television channels.Ofcom says this represents the first step in its DAB licensing programme intended to lead to a significant expansion in both local… Continue reading Second DAB Multiplex Licence Up For Grabs