The UK’s market research industry saw total revenues rise by 3.9% to £1.2 billion in 2003, according to the British Market Research Association’s (BMRA) annual report.The survey, conducted on UK-based market research companies, reveals that domestic sales, which make up 79% of this market, were up by 6.8%. This reflects the general UK economic recovery;… Continue reading UK Market Research Industry Grows By 3.9% In 2003

The management of London creative agency WCRS has signed a deal to buy 75% of the business from its parent company, French advertising giant Havas.WCRS, which devised the high-profile 118 118 campaign, is held by Havas Arnold Worldwide Partners division. Under the agreement management will take a 75% share in the business, with AWP retaining… Continue reading WCRS Management Takes 75% Stake From Havas

A recovery in outdoor advertising levels which began in the second half of last year has continued in 2004, according to UK outdoor contractor Maiden Group.The company says that the year has started strongly, with record sales in the first quarter. Visibility is also improving, indicating good trading for the middle two quarters of the… Continue reading Maiden Sees Improving Outdoor Advertising Market

GWR Group, owner of Classic FM, is expecting analogue radio revenues to grow by 8% year on year for the twelve months to 31 March, following a strong performance from national revenue in the final quarter.The group says that revenues for its financial Q4 will be up by 7%, with national spend jumping by 13%… Continue reading GWR Sees Radio Revenues Up By 8% In 2003

Independent News & Media, publisher of the Independent newspaper in the UK, has seen its pre-tax profits jump by 19.8% in 2003 to €154.6 million.The company says that there have been strong advances in both circulation and advertising revenues, up by 6.9% and 5.5% respectively.In the UK, advertising remained negative for the full year, although… Continue reading Compact Edition Boosts Independent’s Market Share

Throughout Europe consumers are reluctant to upgrade from analogue to digital television unless they have to, or there is no effort involved, according to a report from ZenithOptimedia.The research shows that DTV is pushed by capitalists rather than pulled by consumers. In its report on the Western European DTV market the group found time and… Continue reading Consumers Reluctant To Upgrade To Digital Television

Television spot advertising expenditure in Western Europe will rise by 33% in real terms over the coming decade, according to a new report from ZenithOptimedia.Advertising expenditure stood at $22.0 billion in 2003 and is expected to grow to $22.6 billion this year; by 2012 revenues should hit $29.5 billion, says the Television In Western Europe… Continue reading European Pay-TV Revenues To Exceed Adspend In 2004

The Daily Mail & General Trust has announced that national newspaper advertising revenues have begun to increase, although it remains too early to call a turnaround in the market.The group’s Associated Newspapers, which houses the Daily Mail, Mail On Sunday, Evening Standard and Metro titles, saw display advertising increase by 5.4% in the five months… Continue reading DMGT Sees Good First Half, But Markets Still Volatile

Regional newspaper group, Johnston Press, has posted a 38% rise in 2003 profits to £128.0 million. These include the first full-year contribution from Regional Independent Media (RIM), which Johnston acquired in 2002.The group says that like-for-like advertising revenues grew by 3.8%, with a rise of 3.0% in H1 followed by 4.6% growth in H2. This… Continue reading Johnston Press Sees Superb Year In 2003

GWR Group has increased its stake in Digital Radio Group (DRG), the third London digital multiplex, from 23.6% to 30.2%, it announced this morning. It has increased its holding through the £3.3 million acquisition of shares from Clubmend, Asian Sound and Matsushita Electric Europe.GWR provides a range of digital services on DRG through its NOWdigital… Continue reading GWR Raises Stake In London Digital Multiplex