Mazuma mobile has been announced as the new sponsors of The Circle, Channel 4’s reality gameshow series, when it returns to screen this autumn for its second season.

The global cinema advertising market is expected to be worth $4.6 billion this year, representing a 6.8% rise from 2018, which places cinema as the second fastest growing ad medium this year behind the internet.

Influencer blunders are numerous – but marketers are still keen to use them. Noting some of the biggest fails, Vanessa Zard offers advertisers a guide to best practice.

Independent media agency BBJ&K has appointed Ben Emerton as client services director.

Consumers may be in for a shock as 5G phones enter the marketplace, with the price premium set to be 29 times higher than expected.

Following a slump in advertising revenues among UK commercial broadcasters, British viewers may see a rise in the number of TV ads shown on mainstream channels.

It appears every generation ends up nurturing a disdain for the those set to follow – and now new research reveals what Millennials think of the Gen Z as the latter finally enters the workforce.