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BSkyB Signs Rugby Deal Worth £87.5m

BSkyB announced today that it has signed a five year TV agreement with the Rugby Football Union worth £87.5 million. The deal gives BSkyB exclusive live television rights to all international, representative and club matches played under the RFU in England for the five seasons commencing 1997/98.
Part of the deal allows terrestrial broadcasters to show highlights of games two hours after the live event. It is not yet known whether this will involve BBC or ITV. The RFU said however that it remains committed to terrestrial coverage of the Five Nations tournament and all other international matches.
RFU President Bill Bishop OBE said that the deal with BSkyB was “essential in providing the finance and infrastructure to raise playing standards and build for a bright future.”
BSkyB: 0171 705 3000
RFU: 0181 892 8161