Capital 95.8FM Retains Strong Lead Across London
Capital 95.8FM retained its strong lead across London in the latest RAJAR figures. During the third quarter of 2000 the station increased its reach by 1.5% to 2.8 million. Its share of listening remained static, however, at 11.3%, but it is still way ahead of its nearest rival Magic, which moved into second place in terms of share, taking a 4.7% share of listening across the capital.
Formerly, the capital’s second favourite station was Chrysalis’s Heart 106.2, but this saw the greatest drop in terms of share across the period, falling 0.9% points to 4.3%. It is now almost level with Emap’s Kiss FM, at 4.2%.
Elsewhere BBC’s London Live station lost 24.5% of its weekly reach, falling to 234,000, and Liberty FM was down 28.6%. Capital’s XFM lost 10.8% of its weekly reach, which now stands at 395,000, while Virgin radio was down 6.9%. It now reaches 1m people across the capital, taking a 3.2% share. Jazz FM made gains, increasing its reach by 13.6% to 645,000; its share rose to 1.9% across the capital.
| Sept 2000 RAJAR Weekly Reach (000s) Comparisons | ||||
| Station | Survey Period | Ending Jun 2000 | Ending Sept 2000 | % Change |
| BBC London Live | Q | 310 | 234 | -24.5 |
| Capital 95.8 FM | Q | 2,762 | 2,804 | 1.5 |
| Capital Gold London | Q | 1,072 | 1,177 | 9.8 |
| Choice FM London | Q | n/a | 271 | n/a |
| FLR 107.3 | H | 8 | 10 | 25.0 |
| Heart 106.2 FM | Q | 1,558 | 1,569 | 0.7 |
| Jazz FM 102.2 | Q | 568 | 645 | 13.6 |
| Kiss 100 FM | Q | 1,482 | 1,514 | 2.2 |
| LBC 1152 AM | Q | 432 | 424 | -1.9 |
| Liberty Radio 963 + 972 AM | H | 42 | 30 | -28.6 |
| Magic 105.4 | Q | 1,320 | 1,341 | 1.6 |
| News Direct 97.3FM | Q | 475 | 406 | -14.5 |
| Premier Christian Radio | Q | 159 | 138 | -13.2 |
| Ritz Country 1035 | Q | 127 | 103 | -18.9 |
| Spectrum Radio on 558 AM | Q | 79 | 90 | 13.9 |
| Sunrise Radio (London) | H | 302 | 280 | -7.3 |
| Virgin 105.8 FM London | Q | 1,137 | 1,058 | -6.9 |
| XFM | Q | 443 | 395 | -10.8 |
| September 2000 RAJAR Share Of Listening (%) Comparisons | ||||
| Station | Survey Period | Ending Jun 2000 | Ending Sept 2000 | % Point Change |
| BBC London Live | Q | 1.2 | 0.6 | -0.6 |
| Capital 95.8 FM | Q | 11.3 | 11.3 | 0.0 |
| Capital Gold London | Q | 3.4 | 3.0 | -0.4 |
| Choice FM London | Q | n/a | 1.2 | n/a |
| FLR 107.3 | H | 0.3 | 0.4 | 0.1 |
| Heart 106.2 FM | Q | 5.2 | 4.3 | -0.9 |
| Jazz FM 102.2 | Q | 1.3 | 1.9 | 0.6 |
| Kiss 100 FM | Q | 4.3 | 4.2 | -0.1 |
| LBC 1152 AM | Q | 2.7 | 3.5 | 0.8 |
| Liberty Radio 963 + 972 AM | H | 0.2 | 0.1 | -0.1 |
| Magic 105.4 | Q | 4.7 | 4.7 | 0.0 |
| News Direct 97.3FM | Q | 0.7 | 0.8 | 0.1 |
| Premier Christian Radio | Q | 1.0 | 1.1 | 0.1 |
| Ritz Country 1035 | Q | 0.4 | 0.5 | 0.1 |
| Spectrum Radio on 558 AM | Q | 0.2 | 0.2 | 0.0 |
| Sunrise Radio (London) | H | 1.7 | 1.4 | -0.3 |
| Virgin 105.8 FM London | Q | 3.1 | 3.2 | 0.1 |
| XFM | Q | 1.2 | 1.4 | 0.2 |
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